Beef and protein distributor with integrated SAP operations across Brazil
Masterboi is a vertically integrated protein processor and distributor running a heavy SAP estate (S/4HANA, MM, SD, FI, WM, EWM, CO, Commerce Cloud) across 4 processing facilities, 2 distribution hubs, and 6 retail locations. Active project work centers on SAP module rollouts and profitability dashboards, while pain points cluster around SAP-satellite system interoperability and inventory valuation control—a pattern suggesting data fragmentation between core ERP and downstream systems.
Masterboi processes and distributes beef, seafood, processed meats, dairy, poultry, and vegetables across Brazil, with export operations to Chile, China, and Arab markets. Founded in 1988 as a small vendor stall, the group now operates 3 slaughter facilities, 2 distribution centers, and 6 wholesale/retail stores, serving a supply chain of over 4,200 employees. The company runs a SAP-centric technology backbone covering procurement, manufacturing, warehouse management, financials, and e-commerce, supported by Power BI for analytics and Salesforce for sales and service management.
SAP S/4HANA (core ERP), SAP MM/SD/FI/WM/EWM/CO (modules), SAP Commerce Cloud, Salesforce Sales/Service Cloud, Power BI, Power Apps, Emarsys, Jira, Trello, Asana, Excel.
Recife, Pernambuco, Brazil. The company operates 3 processing facilities, 2 distribution centers, and 6 retail locations across Brazil.
Over 4,200 employees across Brazil, distributed across manufacturing, distribution, and retail operations.
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