echoloc

Marley Spoon Tech Stack

Meal-kit delivery platform scaling supply chain and personalization

Food and Beverage Services Berlin, Berlin 1,001–5,000 employees Founded 2014 Public Company

Marley Spoon operates a meal-kit delivery service across multiple geographies, with engineering, finance, and support teams actively growing and a stack heavy on customer data platforms (Iterable, Braze, Segment, mParticle, Amplitude) and supply-chain tools (ServiceNow, Dynamics 365). The hiring velocity and pain-point mix—cost optimization, supplier performance, trial-to-paid conversion—reveal a maturing operations company shifting focus from pure growth toward unit economics and operational efficiency, with concrete projects underway in sourcing optimization, personalization engines, and packaging sourcing.

Tech Stack 31 technologies

Core StackIterable Braze Snowflake Amplitude Zapier n8n Looker Figma Adobe Photoshop Adobe Illustrator Adobe InDesign Asana Tableau Jira Zendesk ServiceNow Mixpanel Contentful Airtable Handlebars Segment mParticle Excel Google Sheets Google Docs Google Drive Microsoft Dynamics 365 Business Central Heap ChatGPT Claude+1 more

What Marley Spoon Is Building

Challenges

  • Cost optimisation
  • Sustainability outcomes
  • Supplier performance
  • Improving trial-to-paid conversion
  • Reducing customer acquisition cost
  • Data integration challenges
  • Content consistency across platforms
  • Cost control
  • Minimizing equipment downtime
  • Improving maintenance procedures

Active Projects

  • Plastic-free-by-2030 goal
  • Sourcing events optimization
  • Personalization & recommendation systems
  • Flexible acquisition platform
  • Automation and integration optimization
  • Pricing tables and promotional bundles roadmap
  • Supplier scorecard management
  • Supplier performance improvement
  • Strategic sourcing of packaging and indirect goods
  • Maintenance procedure improvement

Hiring Activity

Accelerating25 roles · 10 in 30d

Department

Engineering
5
Finance
4
Support
4
Marketing
3
Product
3
Data
2
Design
1
Food
1

Seniority

Mid
10
Senior
7
Manager
3
Junior
2
C-Level
1
Lead
1

Notable leadership hires: Chief Financial Officer

Company intelligence

Find more companies like Marley Spoon by tech stack, pain points and active projects

Get started free

About Marley Spoon

Marley Spoon delivers meal kits with recipes and fresh ingredients directly to consumers, operating across Europe and Australia with over 1,000 employees based primarily in Berlin. The platform allows customers to choose meals and delivery cadence while handling grocery sourcing and preparation logistics. The company is public and structured around three operational pillars: customer acquisition and retention (marketing, product, data teams), supply-chain and sourcing (food, finance, engineering), and fulfillment (support, operations). Active projects span sustainability commitments, supplier management systems, and recommendation personalization.

HeadquartersBerlin, Berlin
Company Size1,001–5,000 employees
Founded2014
Hiring MarketsPortugal, Australia, Germany, Netherlands

Frequently Asked Questions

What customer data platforms does Marley Spoon use?

Marley Spoon uses Iterable, Braze, Segment, and mParticle for customer messaging and data orchestration, along with Amplitude and Mixpanel for analytics and behavioral tracking.

What supply-chain tools does Marley Spoon use?

The company runs Microsoft Dynamics 365 Business Central for ERP, ServiceNow for operations and supplier management, and Contentful for content delivery across sourcing and fulfillment workflows.

Similar Companies in Food and Beverage Services

Other companies in the same industry, closest in size