MARKETview Education Partners Tech Stack

Real-time student data analytics for college enrollment decisions

Education Administration Programs Richmond, Virginia 51–200 employees Founded 2018 Partnership

MARKETview Education Partners operates a comparative analytics platform built on Azure's data stack (SQL, Data Lake, Data Factory, Databricks) and a React/TypeScript frontend, delivering daily-updated student insights to higher-ed institutions. The tech foundation shows a mature data-engineering operation — ETL pipelines, data normalization, and aggregated student records at scale — while hiring velocity has slowed and remains concentrated in product and data roles, suggesting the platform is in consolidation mode after initial buildout.

Tech Stack 33 technologies

Core StackAzure Data Factory Databricks Azure Functions Python Power BI React TypeScript JavaScript Vite Webpack Tailwind CSS Storybook Jest Google Ads Azure SQL Azure Data Lake SQL Azure CSS HTML Yarn npm Git React Hook Form Material-UI React Testing Library Meta LinkedIn YouTube TikTok+2 more

What MARKETview Education Partners Is Building

◆Challenges

Navigating shifting higher education landscape
Navigate shifting landscape
Large complex data sets usability
Complex data ingestion
Data quality and security
Acquiring student and parent audiences
Optimizing digital campaign performance
Data-driven enrollment success
High-stakes partner challenges
High-volume campaign management

▲Active Projects

Go-to-market strategy refinement
Campaign strategy development
Conference and campus visit representation
Outreach campaigns to target schools
Support go-to-market strategy
Industry conferences and events support
Data infrastructure for higher education
Data ingestion and normalization for colleges
Etl processes to load data to azure sql and azure data lake
Marketview platform

Hiring Activity

Decelerating9 roles · 2 in 30d

Department

Product

Data

Marketing

Sales

Seniority

Senior

Mid

Director

Junior

Manager

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About MARKETview Education Partners

MARKETview provides higher-education institutions with aggregated, real-time student data and comparative market intelligence to inform enrollment strategy. The platform ingests and normalizes student records from partner colleges, augments them with consumer household data, and surfaces insights through dashboards and analytics tools. The company serves college and university leaders (admissions, enrollment management, and strategic planning teams) with a data-centric approach to identifying and recruiting target student populations. Founded in 2018 and based in Richmond, Virginia, MARKETview operates as a partnership model across the higher-ed sector.

HeadquartersRichmond, Virginia

Company Size51–200 employees

Founded2018

Hiring MarketsUnited States

Frequently Asked Questions

What is MARKETview Education Partners' tech stack?

MARKETview uses Azure (SQL, Data Lake, Data Factory), Databricks, Python, Power BI for analytics, and a React/TypeScript/Tailwind CSS frontend. The stack reflects a data-first architecture for processing and delivering student insights at scale.

What does MARKETview Education Partners do?

MARKETview provides higher-ed institutions with real-time, aggregated student data and comparative analytics to support enrollment management and strategic planning decisions. The platform ingests normalized student records and enriches them with household consumer data.