Maker Tech Stack

No-code page builder and CRO platform for e-commerce marketers

Software Development Burlingame, California 11–50 employees Founded 2011 Privately Held

Maker operates a no-code platform for building and optimizing store pages and ad funnels, with a tech stack anchored on Node.js, React, and Vercel—indicating a front-end-first, rapid-deployment architecture. The company is actively scaling its sales and marketing operations (hiring across both functions) while doubling down on conversion optimization and A/B testing capabilities. Pain-point data reveals a dual focus: internal challenges around retention and revenue scaling, and external market pressure on new customer acquisition and mid-market segment entry.

Tech Stack 22 technologies

Core StackNode.js Vercel AWS Fastly Cloudflare Salesforce Google Analytics Optimizely Shopify Slack Zoom Intercom JavaScript React Redux TypeScript Outreach Google Analytics 4 Hotjar VWO HTMX Alpine.js

What Maker Is Building

◆Challenges

Improving conversion rates
Improving retention
Scaling revenue
Beating competition
Selling into new markets
Building mid-market sales team

▲Active Projects

Cro strategy development
A/b testing and experimentation
Sales playbook development
Sales strategy creation
Design platform
Landing page builder

Hiring Activity

Decelerating8 roles · 1 in 30d

Department

Engineering

Sales

Marketing

Product

Support

Seniority

Senior

Junior

Lead

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About Maker

Maker is a small, San Francisco Bay Area–based SaaS company founded in 2011, building tools for e-commerce marketers and conversion rate optimization specialists. The product combines a drag-and-drop page builder, A/B testing, and personalization targeting, integrated with Shopify, Salesforce, and Google Analytics. The platform is designed to run on any existing store infrastructure without requiring developer involvement. The company operates a sales-and-marketing-led model, with active hiring across both functions despite overall decelerating recruitment velocity. Current challenges center on improving customer retention and expanding revenue per customer, while establishing a foothold in mid-market accounts.

HeadquartersBurlingame, California

Company Size11–50 employees

Founded2011

Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does Maker use?

Node.js, React, TypeScript, and Vercel on the front end; AWS, Cloudflare, and Fastly for infrastructure; integrated with Shopify, Salesforce, Google Analytics, Hotjar, and Optimizely.

Where is Maker headquartered?

Burlingame, California. The company hires exclusively in the United States.