Physical and digital brand experience design for retail and events
LIGANOVA designs and deploys retail spaces, POS campaigns, and live brand experiences for multinational companies across automotive, luxury, beauty, and food sectors. The tech stack is heavily weighted toward 3D design tools (Rhino, Cinema 4D, SolidWorks, Keyshot, Lumion, Enscape) and creative production (Adobe suite, Midjourney), reflecting a design-first operating model; there is minimal adoption of new tools and no engineering backbone, which aligns with their project-driven service delivery rather than product development. Hiring is concentrated in design (11 roles) and marketing (13 roles) with a 44% intern ratio, indicating a studio model built around junior talent pipeline and client project execution.
Notable leadership hires: Creative Director Experiential Design, Key Account Director, Art Director
LIGANOVA is a Stuttgart-based experience design agency operating across seven European and North American locations with approximately 400 total staff. The company specializes in creating physical retail spaces, point-of-sale installations, window campaigns, and immersive brand experiences for global enterprises. Recent project work spans Nespresso flagship boutiques, global retail flagship campaigns, 3D campaign props, and new retail format development. The organization operates as a service delivery model with four subsidiary companies—LIGAPRODUCTION (production and logistics), LIGANOVA Horizon (digital experiences), ARTIFICIAL ROME (metaverse and Web 3.0), and Code Gaia (sustainability software)—enabling end-to-end project capability from design through physical installation and digital activation.
Primary tools include Rhino, SolidWorks, Cinema 4D, Keyshot, Lumion, Enscape, and the full Adobe Creative Cloud suite (InDesign, Photoshop, Illustrator, After Effects). Midjourney is actively used for generative design.
Stuttgart, Baden-Württemberg, Germany. The organization operates seven locations: Stuttgart, Berlin, Frankfurt, Hamburg, München, Amsterdam, and Chicago.
Other companies in the same industry, closest in size