LEARFIELD Tech Stack

Media, data, and ticketing platform for college sports and live events

Spectator Sports Plano, TX 1,001–5,000 employees Privately Held

LEARFIELD operates across media distribution, ticketing, sponsorship activation, and NIL content production for college athletics. The tech stack is enterprise-heavy (Salesforce, Azure DevOps, AWS) with real-time infrastructure (Kafka, DynamoDB, Elasticsearch, Kubernetes), suggesting a data pipeline and platform modernization in flight. The hiring skew is sales and marketing (75% of roles), with minimal engineering (2), pointing to a services-first business model where technology enables rather than leads customer acquisition.

Tech Stack 50 technologies

Core StackSalesforce Azure DevOps Python AWS Adobe InDesign GitHub Copilot Java Node.js React Terraform Kafka DynamoDB MySQL Cassandra Elasticsearch Kubernetes AWS Lambda CloudFront Word PowerPoint Excel Git Bash Azure Microsoft Office ChatGPT AWS CDK AWS SQS AWS SNS AWS API Gateway+20 more

What LEARFIELD Is Building

◆Challenges

Grow attendance and revenue
Renewal strategy
Increasing sponsorship revenue
Increasing ticket sales
Maximizing event revenue
Expanding new business pipeline
Meeting revenue goals
Improving margin performance
Enhancing financial reporting precision
Complex campaign management

▲Active Projects

Strategic renewal planning
Branded video series
Nil content production
Nil content creation and distribution
Platform modernization
Nil activations at home games
Integrated sponsorship proposals
Campaign execution
Learfield live-action shoots
Nil inventory tracking

Hiring Activity

Steady80 roles · 30 in 30d

Department

Sales

Marketing

Ops

Engineering

Finance

Support

Data

Seniority

Senior

Junior

Manager

Mid

Director

Intern

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About LEARFIELD

LEARFIELD is a media and technology services company serving college sports institutions, brand sponsors, and fans across ticketing, multimedia rights, digital content, merchandise, and NIL (Name, Image, Likeness) activation. The company operates multiple business lines—LEARFIELD Amplify, LEARFIELD multimedia rights, CLC, Paciolan, SIDEARM, and MogoSME—each addressing different fan touchpoints: ticket sales, licensed merchandise, digital platforms, sponsor engagement, and in-venue experiences. With 1,001–5,000 employees and corporate offices in Plano (HQ), Atlanta, Jefferson City, Winston-Salem, and Irvine, the company also hires in Brazil. Current project focus includes platform modernization, NIL content production and distribution, strategic renewal planning, and integrated sponsorship proposals.

HeadquartersPlano, TX

Company Size1,001–5,000 employees

Hiring MarketsUnited States, Brazil

Frequently Asked Questions

What tech stack does LEARFIELD use?

Salesforce, AWS (Lambda, DynamoDB, SQS, SNS, API Gateway, CloudFront), Azure, Kafka, Kubernetes, Elasticsearch, Node.js, React, MySQL, Cassandra, Python, and Git/GitHub.

Where is LEARFIELD headquartered?

Plano, TX. The company also maintains corporate offices in Atlanta, Jefferson City, Winston-Salem, and Irvine, with hiring in the United States and Brazil.