Real-time B2B visitor identification for website traffic conversion
Leadinfo identifies B2B website visitors in real-time, converting anonymous traffic into actionable leads. The tech stack reveals a data-forward architecture—Spark, Prefect, Athena, Glue for batch processing and analytics, paired with React for frontend and HubSpot for CRM—indicating a pipeline-heavy platform built to ingest and score visitor signals at scale. Active hiring across engineering, sales, and finance, combined with projects focused on trial-to-paid conversion and multi-product expansion, suggests Leadinfo is scaling both product depth and go-to-market velocity.
Notable leadership hires: Finance Lead
Leadinfo is a B2B lead generation platform headquartered in Capelle aan den IJssel, Netherlands, that identifies companies visiting a customer's website and surfaces them as qualified leads in real-time. Founded in 2017, the company serves mid-market and enterprise B2B organizations looking to turn anonymous web traffic into pipeline. The product integrates with HubSpot and business intelligence tools (Tableau, Power BI) to embed lead scoring into existing workflows. Current operational priorities span financial scaling (month-end close processes, ARR expansion), partner ecosystem activation, and product roadmap consolidation across a multi-product suite.
Leadinfo uses Python, Spark, PySpark, and Prefect for data processing; AWS services (Athena, Glue, Lambda) for cloud compute; React for frontend; SQL and Excel for reporting; and HubSpot for CRM integration. Tableau and Power BI are used for visualization.
Leadinfo is actively recruiting in the Netherlands and Germany, with headquarters in Capelle aan den IJssel, South Holland.
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