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Launch That Tech Stack

Digital marketing and web services agency with in-house analytics and content operations

Advertising Services Orlando, Florida 51–200 employees Founded 2007 Privately Held

Launch That operates a full-service digital marketing and web development shop built on GCP, Salesforce, and Google Analytics. The hiring mix—nine marketing roles, two sales, one data, and one C-level (CRO)—reflects a sales-driven agency scaling revenue operations and partnership channels. Current pain points (forecasting accuracy, CPL optimization, dashboard maintenance, data transformation inefficiencies) suggest the team is consolidating analytics infrastructure to improve forecasting and lead economics as they expand.

Tech Stack 24 technologies

Core StackGoogle Analytics Salesforce Tableau Python WordPress GCP Dataform SQL Tableau Prep Builder ChatGPT Perplexity Word Google Docs Google Sheets Google Workspace HTML Ahrefs SEMrush Gemini Google Bing Meta Twitter Excel Google Sheets

What Launch That Is Building

Challenges

  • Responding to media requests in a timely manner
  • Dashboard maintenance
  • Data transformation inefficiencies
  • Highly competitive ymyl environments
  • Ai-driven search environments
  • Centralizing sales rev ops
  • Improving forecasting accuracy
  • Monetizing partnerships
  • Meeting target cpl and budget
  • Optimizing lead volume within cost target

Active Projects

  • Seo experimentation roadmap
  • High-impact dashboards
  • Content strategy
  • Content audits
  • Vendor project coordination
  • Project management system ticket setup
  • Quarterly revenue planning
  • Partner channel development
  • Sales pipeline optimization
  • Multi-channel ppc campaigns

Hiring Activity

Decelerating15 roles · 3 in 30d

Department

Marketing
9
Sales
2
Data
1
Executive
1

Seniority

Senior
6
Mid
3
Intern
2
C-Level
1
Junior
1

Notable leadership hires: Chief Revenue Officer

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About Launch That

Launch That is a privately held digital marketing and web development agency founded in 2007 and based in Orlando, Florida. The company serves mid-market partners with services spanning SEO, paid search, content strategy, web design, and web development. The team combines in-house marketing specialists (organic and paid), developers (front-end and back-end), content creators, and UX/UI designers with finance, HR, IT, and administrative support. The organization uses GCP, Salesforce, and Tableau for analytics and reporting; currently active initiatives include SEO experimentation, content audits, sales pipeline optimization, and partner channel development.

HeadquartersOrlando, Florida
Company Size51–200 employees
Founded2007
Hiring MarketsUnited States

Frequently Asked Questions

What is Launch That's tech stack?

GCP, Salesforce, Google Analytics, Tableau, Tableau Prep Builder, Dataform, SQL, Python, WordPress, ChatGPT, Ahrefs, and SEMrush. No active migrations or major tool replacements are underway.

Where is Launch That headquartered?

Orlando, Florida. Founded in 2007, the company is privately held with 51–200 employees and hires in the United States only.

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