Digital marketing and web services agency with in-house analytics and content operations
Launch That operates a full-service digital marketing and web development shop built on GCP, Salesforce, and Google Analytics. The hiring mix—nine marketing roles, two sales, one data, and one C-level (CRO)—reflects a sales-driven agency scaling revenue operations and partnership channels. Current pain points (forecasting accuracy, CPL optimization, dashboard maintenance, data transformation inefficiencies) suggest the team is consolidating analytics infrastructure to improve forecasting and lead economics as they expand.
Notable leadership hires: Chief Revenue Officer
Launch That is a privately held digital marketing and web development agency founded in 2007 and based in Orlando, Florida. The company serves mid-market partners with services spanning SEO, paid search, content strategy, web design, and web development. The team combines in-house marketing specialists (organic and paid), developers (front-end and back-end), content creators, and UX/UI designers with finance, HR, IT, and administrative support. The organization uses GCP, Salesforce, and Tableau for analytics and reporting; currently active initiatives include SEO experimentation, content audits, sales pipeline optimization, and partner channel development.
GCP, Salesforce, Google Analytics, Tableau, Tableau Prep Builder, Dataform, SQL, Python, WordPress, ChatGPT, Ahrefs, and SEMrush. No active migrations or major tool replacements are underway.
Orlando, Florida. Founded in 2007, the company is privately held with 51–200 employees and hires in the United States only.
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