Jacob Elektronik operates one of Germany's largest IT retail platforms, built on Shopware e-commerce with a deep Microsoft stack (Windows Server, 365, Intune, Exchange). The company is actively modernizing its infrastructure and legacy systems while adopting AI tools (ChatGPT, Claude, GitHub Copilot) and modern development practices—signaling a shift from traditional IT distribution toward automation and customer-service AI. Engineering hiring remains selective but concentrated, suggesting focused technical work on platform stability and modernization rather than rapid feature expansion.
Jacob Elektronik is a B2B IT distributor and e-commerce operator based in Karlsruhe, serving German businesses with hardware, software, and custom IT solutions. The company runs both a direct sales operation and a large-scale online shop, working with over 300 employees across Germany. Their platform is structured on Shopware for e-commerce, underpinned by Microsoft enterprise infrastructure (Windows Server, 365, Intune, Exchange), and supported by web-layer tools (JavaScript, TypeScript, PHP, Symfony). Current focus areas include automating manual processes, modernizing legacy infrastructure, building a component catalog, and exploring AI applications for customer-service workflows.
Shopware for e-commerce, Microsoft 365/Windows Server/Intune/Exchange for infrastructure, JavaScript/TypeScript/PHP/Symfony for development, and Docker for containerization. They also use Personio (HR), Teams, and AI tools including ChatGPT and Claude.
Key projects include modernizing Windows and Microsoft infrastructure, automating manual processes, building a component catalog, legacy code modernization, and establishing an AI strategy for customer service and software development.
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