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Plein Air Agency Tech Stack

Full-service marketing and tech consultancy for restaurant brands

Advertising Services Dallas, Texas 51–200 employees Founded 2016 Privately Held

Plein Air is a Dallas-based consultancy serving restaurant brands across marketing, product, and operations. The stack emphasizes Adobe creative tools, marketing automation (Braze, Attentive, Salesforce Marketing Cloud), and data/orchestration platforms (Yext, Monday.com), paired with custom web and mobile development. Active projects span loyalty programs, point-of-sale systems, omnichannel campaigns, and guest segmentation—revealing a business model that bridges creative agency and software implementation. Pain points around data quality, integrated reporting, and omnichannel delivery suggest the core challenge: scaling standardized operations across fragmented client tech ecosystems.

Tech Stack 12 technologies

Core StackAdobe Illustrator Adobe InDesign Monday.com Slack Braze Jira Photoshop Microsoft Office Google Workspace Attentive Salesforce Marketing Cloud Yext

What Plein Air Agency Is Building

Challenges

  • Improving marketing program execution
  • Inconsistent data quality across client sources
  • Lack of integrated reporting
  • Difficulty measuring marketing roi
  • Delivery issues in omnichannel campaigns
  • Targeting accuracy
  • Projects shift off track
  • Resolving errors and ui problems

Active Projects

  • Website
  • Media project
  • Point-of-sale materials
  • Performance reporting and media testing
  • Guest segmentation modeling
  • Financial impact modeling
  • Omnichannel guest engagement campaigns
  • A/b testing for campaigns
  • Web and mobile app development cycles
  • Requirements definition for new projects

Hiring Activity

Steady15 roles · 4 in 30d

Department

Marketing
13

Seniority

Senior
5
Mid
4
Junior
3
Director
1

Notable leadership hires: Art Director

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About Plein Air Agency

Plein Air is a full-service marketing and technology consultancy founded in 2016 and based in Dallas, Texas. The firm specializes in restaurant-brand clients, delivering digital marketing, creative design, web/mobile development, loyalty program design, and operational infrastructure (dashboards, reporting, POS materials, online ordering systems). The company operates as a lean, marketing-focused team of 51–200 people, structured around project delivery and client success. Recent hiring velocity targets marketing roles across seniority levels, with active work on performance reporting, guest segmentation, campaign testing, and omnichannel engagement systems.

HeadquartersDallas, Texas
Company Size51–200 employees
Founded2016
Hiring MarketsUnited States

Frequently Asked Questions

What does Plein Air Agency do?

Plein Air is a marketing and technology consultancy for restaurant brands. Services include digital marketing, creative design (ads, branding), web/mobile app development, loyalty program design, point-of-sale systems, online ordering interfaces, performance dashboards, and omnichannel campaign management.

What is Plein Air Agency's tech stack?

Primary tools: Adobe Illustrator, InDesign, Photoshop for creative work; Monday.com and Jira for project management; Slack and Microsoft Office for operations; Braze, Attentive, and Salesforce Marketing Cloud for marketing automation; Yext for local/data management.

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