ID&T Tech Stack

Global electronic music festival organizer and artist management

Entertainment Amsterdam, North Holland 201–500 employees Founded 1992 Privately Held

ID&T operates a portfolio of ~70 annual events across electronic music, attracting over 2 million visitors, with recent integration into Superstruct Entertainment's broader festival network. The tech stack reflects a marketing-operations-driven organization: social-first (Instagram, TikTok, Meta), commerce-enabled (Shopify), and increasingly data-aware (Snowflake, BigQuery, dbt, Python). Hiring is concentrated in marketing and ops roles with decelerating velocity, while active projects focus on conversion optimization, international scaling, and travel-service integration—signaling a shift toward ancillary revenue streams beyond ticket sales.

Tech Stack 30 technologies

Core StackAdobe Premiere Pro Braze Shopify Adobe Illustrator Adobe InDesign After Effects Adobe Creative Cloud Playwright Sentry Postman dbt Snowflake BigQuery Python AWS Instagram Meta TikTok Photoshop HTML CSS Outlook Word Excel InDesign YouTube Adobe After Effects Adobe Testmo

What ID&T Is Building

◆Challenges

Optimizing conversions
Improving customer service processes
Increasing ticket sales
Optimizing marketing performance
Professionalizing procurement processes
Scaling international operations
Improving contract compliance
Smooth legal and hr processes
Grow partner revenue
Seamless integration of travel services

▲Active Projects

Marketing and sales dashboard
Email marketing growth
Contract strategy development worldwide
Supplier relationship management
Contract performance monitoring
Defqon.1 event promotion
Online community engagement content
Travel & stay proposition development
Partner revenue growth initiatives
Travel and stay marketing integration

Hiring Activity

Decelerating30 roles · 8 in 30d

Department

Marketing

Ops

Sales

Support

Data

Engineering

Legal

Logistics

Seniority

Intern

Junior

Mid

Senior

Manager

Lead

Notable leadership hires: Lead Partnerships

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About ID&T

ID&T is a Netherlands-based electronic music entertainment company founded in 1992, now operating as part of Superstruct Entertainment. The organization runs a global festival portfolio including Mysteryland, DGTL, Defqon.1, Awakenings, and others, alongside two major hard dance talent agencies (Platinum Agency and Most Wanted DJ Agency) and multiple event sub-brands. With 201–500 employees headquartered in Amsterdam, ID&T operates across event promotion, artist management, ticketing, and ancillary services like travel and accommodation. Current strategic priorities include expanding international operations, professionalizing procurement and contract management, and growing partner-channel revenue.

HeadquartersAmsterdam, North Holland

Company Size201–500 employees

Founded1992

Hiring MarketsNetherlands

Frequently Asked Questions

What tech stack does ID&T use?

Social and marketing-first: Instagram, TikTok, Meta. Commerce: Shopify. Data and analytics: Snowflake, BigQuery, dbt, Python. Creative: Adobe suite (Photoshop, Premiere Pro, After Effects, InDesign). Dev tools: Playwright, Testmo, Sentry, Postman. AWS for infrastructure.

How many festivals does ID&T organize per year?

ID&T organizes approximately 70 events annually across its portfolio brands, attracting over 2 million visitors globally. Brands include Mysteryland, DGTL, Defqon.1, Awakenings, Amsterdam Open Air, Thunderdome, and others.

Where is ID&T headquartered and what countries do they hire in?

ID&T is headquartered in Amsterdam, North Holland, Netherlands. Current active hiring is limited to the Netherlands, with roles concentrated in marketing, ops, and sales.