Ad management platform for multi-location franchise brands
Hyperlocology operates a SaaS advertising platform built on AWS infrastructure (Lambda, RDS, DynamoDB, Kafka, Kinesis) designed for franchise and multi-location retail chains. The tech stack reflects a data-heavy approach: MongoDB + MySQL for persistence, Python + Node.js + React for application layers, and direct integrations with Google (DV360, SA360, Search) and Meta for ad deployment. Active projects center on ETL pipeline development and data integration workflows—likely addressing their stated pain point of consolidating advertising data across dispersed franchise locations.
Hyperlocology is a SaaS platform that enables multi-location brands—particularly franchises—to manage and execute local advertising campaigns from a central dashboard. The product spans campaign creation, performance analytics, and local customization for individual franchisees across Google and Meta channels. Founded in 2017 and based in Huntersville, North Carolina, the company operates as a small, focused team (11–50 employees) with balanced hiring across engineering, sales, marketing, data, and support. Current operational priorities include improving data integration workflows across franchise networks, expanding enterprise adoption, and strengthening client retention.
AWS (Lambda, RDS, DynamoDB, SQS, Kinesis), MongoDB, MySQL, Python, Node.js, React, Kafka, Google DV360, SA360, Google Analytics, Meta, and Google Search.
Huntersville, North Carolina. The company was founded in 2017 and remains privately held.
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