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Horizon Media Tech Stack

Media agency operating $8.7B in billings across digital, social, and performance channels

Advertising Services New York, New York 1,001–5,000 employees Founded 1989 Privately Held

Horizon Media is a 2,300+ person media agency handling $8.7B in estimated billings, ranked third in the U.S. by COMvergence. The tech stack reveals a heavy lean toward Google Cloud (Vertex AI, BigQuery, Spanner, Looker) paired with dbt and Snowflake for data transformation—a pattern that maps directly to their stated pain points around large-scale data transformations, measurement planning, and turning raw data into actionable insights. Hiring is concentrated in marketing and data roles, with director-level openings in SEO, social, and commerce media, while engineering capacity remains minimal—suggesting the agency is building analytics and attribution infrastructure in-house but outsourcing deeper product development.

Tech Stack 55 technologies

Core StackBigQuery Looker Python Vertex AI LangChain Snowflake dbt dbt Cloud Fivetran Google Ads Google Analytics Vertex AI Agent Builder Spanner Dialogflow CX GCS CrewAI GCP Excel Git Bing Kenshoo Google Adobe Analytics Word PowerPoint Outlook Meta Twitter Snapchat Comscore+25 more

What Horizon Media Is Building

Challenges

  • Billing discrepancies
  • Large-scale data transformations
  • Optimizing media spend
  • Measurement planning and pixel generation
  • Transform raw data into actionable insights
  • Timely campaign posting
  • Delivery tracking accuracy
  • Plan detail accuracy
  • Scalable data pipelines
  • Complex analytical problems

Active Projects

  • Digital media strategy development
  • Campaign management and execution
  • Paid social campaign setup
  • Media planning and buying
  • Paid social media campaigns
  • Attribution
  • Strategic framework for quarterly plans
  • Paid search campaign optimization
  • Reusable analytics frameworks
  • Blu platform

Hiring Activity

Decelerating95 roles · 25 in 30d

Department

Marketing
69
Data
10
Product
4
Engineering
2
Finance
2
HR
2
Sales
2
Digital
1

Seniority

Senior
26
Director
20
Mid
19
Junior
14
VP
8
Manager
7
Principal
1

Notable leadership hires: SEO Associate Director, Social Director, Commerce Media Director, Director Investment Activation

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About Horizon Media

Horizon Media operates as a full-service media agency, handling media buying, planning, and strategic execution across paid social, search, display, and performance channels. Founded in 1989 and headquartered in New York with offices in Los Angeles and Toronto, the company serves mid-market and enterprise marketers. Core competencies span digital strategy, campaign management, paid social and search optimization, and analytics. Active projects center on campaign execution, media planning, attribution modeling, and the development of reusable analytics frameworks. The organization manages billing, delivery tracking, and measurement across complex, multi-channel campaigns—areas where they face operational friction around data accuracy, timely posting, and pixel generation at scale.

HeadquartersNew York, New York
Company Size1,001–5,000 employees
Founded1989
Hiring MarketsUnited States, Canada, Peru

Frequently Asked Questions

What technology stack does Horizon Media use?

Google Cloud (Vertex AI, BigQuery, Spanner, Looker), Snowflake, dbt, Fivetran, LangChain, CrewAI, Git, plus Google Ads, Bing, Kenshoo, Google Analytics, Adobe Analytics, and Meta/Twitter/Snapchat for social channels.

Where is Horizon Media headquartered and how large is it?

Headquartered in New York with offices in Los Angeles and Toronto. Horizon employs 2,300+ staff and generated estimated billings of $8.7 billion, making it the third-largest U.S. media agency.

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