At-home reproductive health diagnostics and specialist care platform
Hertility operates a digital health platform for reproductive diagnostics and care, built on TypeScript + React + PostgreSQL + AWS. The tech stack and active project list reveal a company deepening product-data integration: they're building an LLM layer for clinical workflows, a logistics engine for specimen tracking, and a data ecosystem to close gaps between marketing and product signals — while managing privacy constraints that complicate data accuracy. Small engineering team (3 headcount) with a Technical Lead and emerging marketing function (2 roles) signals early-stage scaling.
Notable leadership hires: Technical Lead
Hertility is a UK-based women's health company offering at-home diagnostic testing for reproductive and hormonal conditions, including PCOS, fertility assessments, and menopause-related health markers. The platform currently diagnoses nine common gynecological pathologies and flags potential gynaecological cancers. The business model combines direct-to-consumer testing kits with specialist gynaecological consultation and employee benefits partnerships. Founded in 2019 and operating at 11–50 headcount, the company serves both individual patients and workplace health programmes.
TypeScript, React, PostgreSQL, React Native, AWS, GraphQL, and Terraform. Analytics and marketing tools include Google Analytics 4, Mixpanel, HubSpot, and TikTok for campaign management.
Active projects include a patient management system, LLM integration for clinical letter generation, a logistics engine for blood testing kit distribution, end-to-end data tracking, and A/B testing infrastructure for product experimentation.
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