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Hebe Beauty Philippines Tech Stack

Fast-growing Philippines beauty brand scaling product launches and direct-to-consumer channels

Personal Care Product Manufacturing Taguig, NCR 1,001–5,000 employees Founded 2021 Privately Held

Hebe Beauty Philippines is a young cosmetics and skincare company (founded 2021) operating across 1,001–5,000 employees in the Philippines, with marketing-heavy hiring (11 open roles) alongside product and sales functions. The tech stack is almost entirely creative and social tooling (Adobe Suite, Figma, CapCut, TikTok, Instagram, YouTube) — no enterprise backend or data analytics infrastructure — signaling a brand-first, content-driven GTM with manual sales and supply-chain workflows still in place.

Tech Stack 15 technologies

Core StackFigma Adobe Illustrator Adobe Creative Cloud Canva Adobe CapCut TikTok Excel Word PowerPoint Instagram Photoshop Cinema 4D Meta YouTube

What Hebe Beauty Philippines Is Building

◆Challenges

Managing key account complaints
Optimizing sales visibility
Ensuring on-shelf availability
Maintaining competitiveness in the beauty industry
Inventory optimization
Sales data analysis
Inefficient product delivery
Logistics delays
Increase live streaming revenue
Brand spend roi

▲Active Projects

New product launches
Campaign-related packaging and collaterals
Social media graphics
Brand launching
Advertising and promotion campaigns
Price surveys
Product strategy development
Mall counter setup
Product delivery logistics
Offline live streaming room setup

Hiring Activity

Accelerating25 roles · 15 in 30d

Department

Marketing

11

Finance

6

Product

3

Sales

3

Design

1

HR

1

Ops

1

Seniority

Junior

11

Mid

8

Intern

3

Senior

3

Manager

1

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About Hebe Beauty Philippines

Hebe Beauty Philippines manufactures and distributes cosmetics and skincare products across the Philippines, with a stated rapid growth trajectory since 2021. The company operates both online and retail channels, including mall counters and live-streaming commerce. Core operational activities center on new product development, campaign collateral creation, social-media marketing, and direct consumer engagement. Current execution gaps include logistics delays, on-shelf availability tracking, and manual sales visibility — typical of consumer-beauty brands in hypergrowth phase before supply-chain and analytics infrastructure investment.

HeadquartersTaguig, NCR

Company Size1,001–5,000 employees

Founded2021

Hiring MarketsPhilippines

Frequently Asked Questions

What tech does Hebe Beauty Philippines use?

Adobe Creative Cloud (Photoshop, Illustrator), Figma, CapCut, Canva, Cinema 4D for design and content creation; TikTok, Instagram, YouTube, Meta for distribution. No ERP, data warehouse, or BI tools listed.

What is Hebe Beauty Philippines working on?

New product launches, campaign packaging, social-media graphics, brand positioning, advertising campaigns, price strategy, mall counter operations, live-streaming commerce setup, and product delivery logistics optimization.