Hawaiian coffee and tea producer with multi-brand retail and wholesale operations
Hawaii Coffee Company roasts and distributes coffee and tea from a 55,000 sq. ft. facility in Honolulu, operating three consumer brands (Lion Coffee, Royal Kona, Royal Hawaiian) plus Hawaiian Islands Tea Company. The tech stack is operationally lean—Microsoft Office, BigCommerce, AWS, and WordPress—with active friction around ERP systems, inventory forecasting, and supply-chain compliance, suggesting the company is scaling wholesale and ecommerce faster than backend systems can support.
Notable leadership hires: Chief Financial Officer
Founded in 2000, Hawaii Coffee Company sources and roasts coffee locally and internationally, selling through direct-to-consumer channels (retail cafe and ecommerce), wholesale partnerships, and their own branded product lines. The company operates a public roasting facility with daily tours and a cafe in Kalihi, Oahu. Current priorities include multichannel ecommerce expansion, wholesale account management, and green coffee sustainability sourcing. Workforce spans sales, retail, operations, logistics, and finance functions across 51–200 employees.
Primary tools are Microsoft Office, BigCommerce for ecommerce, AWS for hosting, Google Workspace (Docs, Sheets, Gmail), and WordPress. No recent major platform migrations or new tech adoptions are noted.
Hawaii-grown coffee (Kona and Royal Kona varieties) plus international sourcing. The company manages a kona mill coordination operation and runs green coffee sustainability initiatives as part of procurement.
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