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Havas Media Germany Tech Stack

German media agency within Vivendi group, operating across creative, entertainment, and data

Advertising Services Frankfurt am Main, Hessen 201–500 employees Founded 1984 Public Company

Havas Media Germany is a 400+ person media agency headquartered in Frankfurt, part of the global Vivendi entertainment conglomerate. The tech stack is media-buyer standard (DV360, The Trade Desk, Google Analytics, Adobe Analytics, Meta, TikTok) with no active adopts or replacements — suggesting operational stability rather than platform evolution. Hiring is concentrated in marketing roles (15 open) with a seniority bias toward senior and director-level talent, pointing to account management and new business as growth vectors.

Tech Stack 11 technologies

Core StackGoogle Analytics The Trade Desk Google Ads Adobe Analytics DV360 Taboola Excel Meta TikTok Sprinklr Microsoft Office

What Havas Media Germany Is Building

Challenges

  • Brand safety in luxury segment
  • Affinity targeting in luxury
  • Integrating offer around client needs

Active Projects

  • Employer branding
  • Social media campaigns
  • New business pitches
  • Tracking concept development
  • Internal training program
  • Multilocal campaigns delivery
  • Planning principles development
  • Key account media strategy development
  • New business pitch development

Hiring Activity

Steady20 roles · 8 in 30d

Department

Marketing
15
Ops
2
Sales
2
HR
1

Seniority

Senior
8
Intern
4
Junior
3
Director
2
Manager
2
Mid
1

Notable leadership hires: Client Service Head

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About Havas Media Germany

Havas Media Germany plans and buys media for German and international clients, operating as part of the Havas Group (18,000+ employees across 120+ countries) under Vivendi ownership. The Frankfurt office combines a core media-buying function with specialized units: DBI (data and audience management, attribution, AdTech, trafficking), Havas Solutions (research and media effectiveness), Havas Market (e-commerce consulting), and Havas International (40+ staff handling cross-border campaigns). The agency counts major FMCG, automotive, retail, and gaming brands among its clients and reports billings growth from €200M to €2.2B over recent years, positioning itself among Germany's top five agencies by scale.

HeadquartersFrankfurt am Main, Hessen
Company Size201–500 employees
Founded1984
Hiring MarketsGermany, Switzerland

Frequently Asked Questions

What media buying platforms does Havas Media Germany use?

The agency uses DV360, The Trade Desk, Google Ads, Meta, and TikTok for programmatic and direct media buying, alongside Adobe Analytics and Google Analytics for performance tracking.

Where is Havas Media Germany headquartered?

Frankfurt am Main, Hessen, Germany. The office employs 400+ staff and is part of the Vivendi group, alongside Havas Creative and Havas Solutions.

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