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Harvest Group Tech Stack
Commerce agency managing CPG brand growth across major U.S. retailers
Harvest Group operates a full-service commerce agency for CPG brands selling through Walmart, Target, Amazon, Kroger, and other major retailers. The tech stack reveals a retail-specific orientation: Circana (retail analytics), Amazon DSP, The Trade Desk, and native retailer ad platforms (Amazon Ads, Walmart Ads ecosystem) rather than general martech. Active hiring is sales-heavy (10 roles) with secondary growth in marketing and emerging engineering capacity (4 roles), reflecting a business model scaling account management and advertising execution while building internal tools capability.
Tech Stack 17 technologies
Core StackThe Trade Desk AWS Google Ads POS Circana Word Excel PowerPoint Microsoft Office Outlook Amazon DSP Amazon Ads Meta TikTok Instacart TikTok Shop Criteo
What Harvest Group Is Building
◆Challenges
- Increasing sales on walmart.com
- Optimizing advertising performance
- Expanding digital presence
- Annual vendor negotiations
- Optimizing sales across channels
- Driving client growth
- Identifying business needs
- Understanding key sales drivers
- Rapidly evolving digital commerce environments
- New growth opportunities emerging markets
▲Active Projects
- Advertising initiatives on walmart.com
- Sales growth strategy for walmart.com
- Direct-to-consumer and tiktok shop offering
Hiring Activity
25 roles · 20 in 30d
Department
Seniority
Notable leadership hires: Amazon Director, Account Director, Director
Company intelligence
