Hanbai is a sales consulting firm staffed by former sales directors and VPs who architect commercial structures for scaling companies. The hiring pattern is heavily sales-driven (62 of 71 open roles), with a mid-to-junior mix suggesting both account execution and SDR pipeline work, while the tech stack (HubSpot, Pipedrive, Salesforce, Apollo, Gong) reflects a hands-on, process-centric approach—they don't just advise on these tools, they operate inside them.
Notable leadership hires: Head of Partners, Agency Sales Lead
Hanbai operates as a sales acceleration consultancy, helping mid-market and growth-stage B2B companies build repeatable sales infrastructure, hire and train teams, and execute go-to-market strategies. Founded in 2023 and based in Madrid, the firm works across sales playbook design, pipeline development, RevOps optimization, and indirect sales models (co-selling, white-label). Current expansion focuses on the Italian market, healthcare verticals, and new B2B channels in Spain and Portugal, supported by a 51–200-person team.
HubSpot, Pipedrive, Salesforce, Airtable, Notion, Jira for core operations; Apollo, Gong, Aircall for sales execution; ChatGPT, Gemini, Claude for AI; analytics via Google Analytics 4, Semrush, Ahrefs.
Headquartered in Madrid, Spain. Active hiring in Spain, Mexico, and Portugal. Actively expanding into Italian and healthcare markets.
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