Lamark Tech Stack

Performance marketing agency with multi-channel campaign management

Advertising Services Boca Raton, Florida 51–200 employees Privately Held

Lamark is a 51–200-person performance marketing agency operating across Boca Raton, Cincinnati, New York, and Romania. The tech stack centers on programmatic buyers (The Trade Desk, DV360, Amazon DSP) and analytics (Google Analytics, Tableau, Power BI), with no recent adopts or replacements — typical of a services-first operation where client needs drive tool selection rather than internal innovation velocity. Hiring is exclusively in marketing (senior and director roles), reflecting a services model focused on client delivery over product or platform development.

Tech Stack 11 technologies

Core StackThe Trade Desk Google Analytics Tableau Power BI Google Ads DV360 Amazon DSP Excel Pinterest Meta Ads Manager Microsoft Advertising

What Lamark Is Building

◆Challenges

High volume campaign optimization
Complex naming conventions
Inefficient trafficking workflow
Inconsistent account setups

▲Active Projects

Excel-based reporting templates
Client-ready insights
Full-funnel architecture
Process excellence
High-level reporting
Paid search campaign optimization

Hiring Activity

Steady6 roles · 2 in 30d

Department

Marketing

Seniority

Senior

Manager

Director

Notable leadership hires: Account Director

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About Lamark

Lamark provides full-service performance marketing and digital advertising across email, search, display, social, and video channels. The firm works with clients ranging from Fortune 500 companies to large advertising agencies and retail brands. Services span digital strategy, brand awareness, consumer engagement, paid media buying, web design, and customer acquisition. The company operates a distributed model with offices across four time zones (United States and Romania) to maintain continuous campaign optimization and client support. Internal pain points center on campaign complexity—high-volume optimization, naming convention inconsistencies, and trafficking workflow inefficiencies—suggesting the firm is scaling execution across multiple clients and channels simultaneously.

HeadquartersBoca Raton, Florida

Company Size51–200 employees

Hiring MarketsUnited States

Frequently Asked Questions

What marketing platforms does Lamark use?

Lamark's primary stack includes The Trade Desk, Google DV360, and Amazon DSP for programmatic buying; Google Analytics, Tableau, and Power BI for reporting; and Google Ads, Meta Ads Manager, and Pinterest for direct channel management.

Where is Lamark headquartered?

Lamark is headquartered in Boca Raton, Florida, with additional offices in Cincinnati, New York, and Romania.