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FUNKE Tech Stack

Germany's largest media house spanning print, digital, radio, and job platforms

Book and Periodical Publishing Essen, North Rhine-Westphalia 5,001–10,000 employees Privately Held

FUNKE operates a scaled media enterprise across 12 daily newspapers, 50+ magazines, radio, and digital services with 1,500+ journalists and 4,500+ total staff across Germany. The tech stack reveals a modernizing organization: Node.js + Next.js + React for web, Flutter for mobile, AWS infrastructure (Lambda, SQS, CDK), and adoption of ArcGIS Enterprise for mapping—while migrating away from SAP HANA. Marketing and media hiring dominates the roster (36 and 23 roles open, respectively), with heavy intern/mid-level recruitment signaling rapid content and commercial scaling. Active projects on subscriber retention, paid monetization, and cross-channel campaigns confirm a digital-first pivot against print decline.

Tech Stack 122 technologies

AdoptingArcGIS Enterprise
ReplacingSAP HANA

What FUNKE Is Building

Challenges

  • Increasing subscriber retention
  • Digital transformation of media group
  • Market differentiation
  • Performance optimization
  • Identifying new acquisition opportunities
  • Paid content monetization
  • Optimizing commercial processes
  • Reducing churn
  • Acquiring new customers
  • M&a integration

Active Projects

  • Interactive map tools development
  • Launch esri enterprise platform
  • Digital transformation of media group
  • Long-term growth strategy
  • New sales funnels
  • Creator acquisition and partnership program
  • Paid ads strategy implementation
  • Cross-media content distribution
  • Cross-channel campaigns
  • Paid subscriptions

Hiring Activity

Steady130 roles · 45 in 30d

Department

Marketing
36
Media
23
Sales
19
Product
9
Engineering
7
Design
6
Logistics
6
Finance
4

Seniority

Intern
41
Mid
38
Senior
20
Manager
13
Junior
8
Lead
4

Notable leadership hires: IT Lead, Product Lead, UX/UI Lead

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About FUNKE

FUNKE is one of Germany's largest media conglomerates, operating across print, digital, broadcast, and B2B services. The portfolio includes 12 daily newspapers, over 50 magazines in print and digital formats, radio stations, job boards, health portals, and digital services for SMEs. The organization employs approximately 5,000–10,000 people across multiple German locations. Current product development focuses on digital transformation initiatives, interactive mapping tools (via ArcGIS), improved subscription economics, and cross-media content distribution. The company is actively recruiting across marketing, media production, and sales to drive subscriber acquisition and retention.

HeadquartersEssen, North Rhine-Westphalia
Company Size5,001–10,000 employees
Hiring MarketsGermany

Frequently Asked Questions

What tech stack does FUNKE use?

FUNKE's stack includes SAP (ERP), AWS (Lambda, SQS, CDK, CloudFront), Node.js, Next.js, React, and Flutter for product development. They use Salesforce, Dynamics 365, and HubSpot for CRM and marketing. Social and ad platforms (Meta, TikTok, YouTube, Google Ads) are integrated for distribution and media buying.

What is FUNKE working on?

Active initiatives include digital transformation of the media group, subscriber retention and churn reduction, paid content monetization strategy, ArcGIS Enterprise platform launch for interactive mapping, cross-channel campaign orchestration, and creator acquisition partnerships. Sales funnel optimization and paid ads strategies are also in motion.

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