Frozen beverage brand scaling convenience-store distribution across US and international markets
Freezing Point operates Frazil, a frozen beverage brand positioned in the convenience-store channel with expanding international footprint. The tech stack is traditional enterprise (SAP, HubSpot, SQL) — typical for a mid-sized CPG/beverage distributor managing inventory, AR, and retail partnerships across multiple locations. Pain-point clustering around inventory discrepancies, deduction workflow, and AR process efficiency signals operational friction in order-to-cash and supply-chain execution common in high-velocity retail distribution.
Freezing Point is a privately held beverage company founded in 2003 and headquartered in Salt Lake City. The brand Frazil is a frozen slush beverage sold primarily through convenience stores, with distribution across the United States and internationally in Europe, Central America, the Middle East, and Asia. The product differentiator centers on ingredient quality and flavor innovation, drawing on the founder's prior experience in the shave ice business. Current operations span 51–200 employees across engineering, finance, sales, marketing, operations, HR, and support functions, with hiring activity concentrated in the US market.
Freezing Point uses SAP for enterprise resource planning, HubSpot for CRM and marketing, Azure DevOps and Jira for project management, SQL for databases, and Microsoft Office suite (Outlook, Excel, Word, PowerPoint, Smartsheet). No recent technology replacements are recorded.
Freezing Point is headquartered in Salt Lake City, Utah. The company was founded in 2003 and is privately held, with all current hiring activity concentrated in the United States.
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