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Fotello Tech Stack

AI-powered real estate content creation and media management

Real Estate Vancouver, BC 11–50 employees Privately Held

Fotello uses Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Lightroom) and Figma to build AI-driven real estate media workflows. The company is scaling a demand-generation engine through Meta, Google, and YouTube ads while simultaneously investing in customer success playbooks and feedback loops — indicating a shift from pure product-market fit toward retention and upsell mechanics. Hiring is weighted toward marketing (3 roles) and support (2 roles), reflecting growth-stage pressure on lead conversion and churn.

Tech Stack 16 technologies

Core StackFigma Adobe Premiere Pro After Effects AWS Adobe Photoshop HubSpot WordPress Instagram Meta TikTok YouTube LinkedIn Adobe Lightroom Webflow Google Analytics 4 Google Search Console

What Fotello Is Building

Challenges

  • Scaling brand and demand engine
  • Ensuring timely bug fixes
  • Scaling growth and lifecycle marketing
  • Trial-to-customer conversion

Active Projects

  • Designing playbooks for customer success
  • Design system in figma
  • High-converting landing pages
  • Ad creatives for meta, google, youtube
  • Content calendar management
  • Campaign creation for launches
  • Influencer collaboration support
  • Building customer journey end-to-end
  • Creating feedback loop with product team
  • Collecting product insights

Hiring Activity

Steady7 roles · 3 in 30d

Department

Marketing
3
Support
2
Design
1
Sales
1

Seniority

Mid
3
Senior
2
Intern
1
Junior
1
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About Fotello

Fotello transforms real estate media production using AI models to automate content creation and editing. The company operates a lean team (11–50 employees) based in Vancouver, BC, with recent hiring expansion in India. The product surfaces through a content-first go-to-market: designing high-converting landing pages, running ad campaigns on Meta, Google, and YouTube, and managing influencer collaborations. Internal operations center on a Figma-based design system, HubSpot-powered marketing automation, and Webflow/WordPress for web presence. Current focus spans trial-to-customer conversion and scaling lifecycle marketing alongside demand generation.

HeadquartersVancouver, BC
Company Size11–50 employees
Hiring MarketsIndia

Frequently Asked Questions

What tech stack does Fotello use?

Adobe Creative Suite (Premiere Pro, After Effects, Photoshop, Lightroom), Figma, AWS, HubSpot, Webflow, WordPress, Google Analytics 4, and social platforms (Meta, Instagram, TikTok, YouTube, LinkedIn).

Is Fotello hiring?

Yes. 7 active roles: 3 in marketing, 2 in support, 1 in design, 1 in sales. Mix of mid-level, senior, junior, and intern positions. Hiring primarily in India.

What is Fotello working on?

Customer success playbooks, a Figma design system, high-converting landing pages, ad creatives for Meta/Google/YouTube, content calendars, and feedback loops between product and customer teams.

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