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FABRIC SOCIAL Tech Stack

Social creative agency specializing in TikTok and paid social campaigns

Advertising Services London 51–200 employees Founded 2021 Privately Held

Fabric Social is a London-based social creative agency founded in 2021, now operating across four countries with an explicit focus on paid social strategy and TikTok marketing. The hiring mix reveals a sales and marketing-led expansion phase: 11 open roles in marketing alongside 3 sales positions and 3 director-level hires signal aggressive scaling into new markets and revenue streams. Pain points around capacity constraints and paid social team expansion align with active projects on test-and-learn roadmaps and workflow optimization.

Tech Stack 11 technologies

Core StackTrello TikTok Instagram YouTube Meta Snapchat Pinterest Looker Studio Excel SQL Google Sheets

What FABRIC SOCIAL Is Building

Challenges

  • Expanding into new markets
  • Increasing brand visibility
  • Scaling agency operations
  • Unlocking new revenue streams
  • Driving revenue delivery
  • Optimizing paid campaigns
  • Scaling paid social team
  • Balancing client demand and capacity
  • Avoiding creative burnout
  • Preventing budget overruns

Active Projects

  • Platform-specific paid social strategies
  • Test-and-learn roadmaps
  • Award entries and webinars
  • Social channel growth
  • Website content refresh
  • First-to-market activations
  • Paid social proposition
  • Process optimisation for creative workflows
  • Tool ownership and workflow improvement
  • Test-and-learn roadmap execution

Hiring Activity

Accelerating20 roles · 10 in 30d

Department

Marketing
11
Sales
3
Creative
2
Ops
2

Seniority

Senior
8
Mid
5
Director
3
Manager
2

Notable leadership hires: Business Director, Account Director, Paid Social Director

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About FABRIC SOCIAL

Fabric Social operates as a full-service social creative agency working with established consumer brands across FMCG, retail, hospitality, and travel sectors. The core offering spans platform-specific paid social strategy (TikTok, Instagram, Meta, Snapchat, Pinterest, YouTube), reactive content creation, and sponsorship activation. Founded in 2021, the agency has grown to 51–200 employees based in London, with expanding teams across the UK, Ireland, Germany, and the United States. The tech stack is deliberately lean—Looker Studio, SQL, Trello, and Google Sheets for analytics and project coordination—allowing creative and strategic work to drive the operation.

HeadquartersLondon
Company Size51–200 employees
Founded2021
Hiring MarketsIreland, United Kingdom, Germany, United States

Frequently Asked Questions

What is Fabric Social's tech stack?

Core tools: TikTok, Instagram, YouTube, Meta, Snapchat, Pinterest for campaign execution; Looker Studio and SQL for analytics; Trello and Google Sheets for project and workflow management.

What does Fabric Social specialize in?

Paid social strategy, TikTok marketing, reactive content creation, and sponsorship activation for consumer brands. Core platforms: TikTok, Meta, Instagram, YouTube, Snapchat, Pinterest.

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