Ethinos Tech Stack

Digital marketing agency specializing in performance campaigns and data analytics

Advertising Services Mumbai, Maharashtra 201–500 employees Founded 2010 Privately Held

Ethinos is a Mumbai-based digital marketing agency serving mid-market brands across India and Australia. The tech stack is heavily weighted toward Google and Meta advertising platforms (DV360, Google Ads, Meta Ads Manager) paired with analytics tools (Google Analytics, Tableau, Power BI) — a shape that reflects execution-focused service delivery rather than platform innovation. The hiring mix is 80% marketing roles with minimal engineering presence, and active projects cluster around campaign setup (GA4, GTM, paid media, SEO) and client-facing optimization, signaling a services-led model where internal tooling is secondary to client delivery.

Tech Stack 55 technologies

Core StackGoogle Analytics Tableau Power BI Google Ads Adobe Premiere Pro Meta Ads Adobe Creative Cloud Shopify Google Tag Manager Google Data Studio DV360 Google Analytics 360 Meta Bing LinkedIn Google Instagram Facebook Ads Manager Twitter YouTube SlideShare CapCut InShot Excel PowerPoint Google App Campaigns Word Adobe After Effects Outlook Liquid+24 more

What Ethinos Is Building

◆Challenges

Tracking issues
Improving organic traffic and rankings
Data discrepancies
Reporting gaps
Website performance optimization
Client escalations
Budget utilization optimization
Campaign optimization
Complex b2b marketing campaigns
Budget limits

▲Active Projects

Ga4 account setup
Gtm container configuration
Performance marketing campaigns across digital channels
Client-specific lead generation and cro strategies
Paid media sem projects
Display projects
Social media projects
Paid media sem, display, social media campaigns
Seo campaigns for high-value clients
Integrated seo strategy execution

Hiring Activity

Decelerating50 roles · 15 in 30d

Department

Marketing

Data

Engineering

Finance

Ops

Support

Seniority

Senior

Mid

Intern

Manager

Junior

Lead

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About Ethinos

Ethinos operates as a full-service digital marketing agency providing campaign management, creative design, and performance optimization to brands across India and Australia. The service portfolio spans paid media (search, display, social), organic channels (SEO), influencer partnerships, and marketing automation. Core capabilities include Google Analytics implementation (GA4 setup, GTM configuration), paid campaign execution across DV360, Google Ads, and Meta platforms, and conversion optimization (CRO, lead generation). The organization runs primarily from Mumbai with distributed team coverage, supported by design tools (Adobe Creative Cloud, CapCut) and standard productivity software. Pain points center on tracking accuracy, reporting consistency, and campaign performance optimization across fragmented client environments.

HeadquartersMumbai, Maharashtra

Company Size201–500 employees

Founded2010

Hiring MarketsIndia

Frequently Asked Questions

What marketing platforms does Ethinos use?

Ethinos actively uses Google Ads, Meta Ads Manager, DV360, Google Analytics 360, and Bing for campaign execution. They also deploy LinkedIn, Twitter, and YouTube for channel-specific campaigns and use Google Tag Manager for tracking implementation.

What are Ethinos's main service areas?

Ethinos specializes in performance marketing, paid media (SEM, display, social), SEO, marketing automation, social media management, influencer marketing, graphic design, and web development. Current project focus includes GA4 setup, paid campaign optimization, and lead generation strategies.