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Erdigma Indonesia Tech Stack

Indonesia-wide FMCG distributor with digital-first operations

Food and Beverage Services Purbalingga, Jawa Tengah 201–500 employees Founded 2020 Privately Held

Erdigma operates a multi-brand FMCG distribution network across Indonesia with over a million customers. The hiring mix is heavily skewed toward marketing (22) and HR (20) relative to engineering (4) and data (3), reflecting a sales-and-operations-driven organization. Active projects center on internal talent development, SEO, and KOL marketing campaigns, while pain points reveal gaps in organic traffic, search rankings, and HR process efficiency — suggesting the company is prioritizing brand visibility and team scaling over technical infrastructure.

Tech Stack 61 technologies

Core StackGoogle Ads Meta Ads Python Tableau Power BI Java PHP Node.js MySQL PostgreSQL MongoDB Looker Canva Adobe Creative Cloud Adobe Premiere Pro Adobe Illustrator After Effects Google Analytics TikTok Ads Meta Ads Manager Excel SQL R Git Instagram Meta YouTube WhatsApp CapCut Google Search Console+28 more

What Erdigma Indonesia Is Building

◆Challenges

Maximizing roi
Compliance risk mitigation
Skill gaps
Improving internal hr processes
Community relationship challenges
Managing kitchen expenses
Low organic traffic
Poor search rankings
Employee development needs
Improving customer satisfaction

▲Active Projects

Internal communication and employer branding projects
Employee onboarding program
Employee onboarding and training programs
Talent acquisition strategy design
Community engagement programs
Regulatory submissions coordination
Technical seo improvements
Leadership development initiatives
Succession planning
Kol marketing campaigns

Hiring Activity

Minimal65 roles · 1 in 30d

Department

Marketing

22

HR

20

Engineering

4

Finance

4

Data

3

Design

3

Sales

3

Support

2

Seniority

Mid

33

Junior

21

Manager

5

Lead

2

Senior

2

Intern

1

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About Erdigma Indonesia

Erdigma is a digital FMCG distributor founded in 2020, headquartered in Purbalingga, Central Java, with nationwide market coverage across 20+ Indonesian provinces. The company operates a portfolio of 10+ brands serving over a million customers, targeting 4x+ year-on-year growth. Technology stack spans analytics (Tableau, Power BI, Looker, Google Analytics), cloud databases (MySQL, PostgreSQL, MongoDB), and backend services (Java, PHP, Node.js), alongside heavy use of digital advertising (Google Ads, Meta, TikTok) and content creation tools (Adobe Creative Suite, CapCut). With 201–500 employees, Erdigma is scaling HR and marketing operations while building organic search visibility.

HeadquartersPurbalingga, Jawa Tengah

Company Size201–500 employees

Founded2020

Hiring MarketsIndonesia

Frequently Asked Questions

What is Erdigma's tech stack?

Analytics: Tableau, Power BI, Looker, Google Analytics. Databases: MySQL, PostgreSQL, MongoDB. Backend: Java, PHP, Node.js. Ads & Marketing: Google Ads, Meta, TikTok, Instagram. Content: Adobe Creative Cloud, Canva, CapCut.