Performance marketing agency for e-commerce and lead generation
Digital Menta is a performance marketing consultancy founded by ex-Google employees, operating across EMEA, LATAM, and the USA. The tech stack is pure marketing operations—Google properties (Analytics, Search Console, GTM), Meta and TikTok ad platforms, WordPress, HubSpot, and creative tools (Adobe, Canva)—with no engineering infrastructure visible. Hiring is minimal (5 roles, marketing-only) and decelerating, suggesting a services-delivery model without product ambitions.
Digital Menta provides performance marketing strategy and execution for e-commerce and lead-generation businesses. The firm specializes in paid campaign management (Google Ads, Facebook, Instagram, TikTok), conversion rate optimization, and SEO. Current project focus includes 360-degree media campaigns, corporate communication planning, and website maintenance. The team operates across Spain (current hiring base), with broader presence across EMEA, LATAM, and the USA. Founded in 2016, the company remains privately held and 51–200 employees.
The platform stack includes Google Analytics, Google Tag Manager, Google Search Console, Meta Business Suite, LinkedIn, TikTok, Pinterest, and Mailchimp. They also use Ahrefs, Looker Studio, and Hootsuite for reporting and social management.
The firm specializes in performance marketing for e-commerce and lead generation, including Google Ads campaign management, CRO, SEO, and social media advertising across Meta, TikTok, and other platforms.
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