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Day One Agency Tech Stack

Independent creative agency scaling AI adoption across design and communications

Advertising Services New York, New York 51–200 employees Founded 2014 Privately Held

Day One Agency is a 51–200-person creative shop headquartered in New York, built around design, community management, measurement, and integrated earned communications. The tech stack reveals a creative-first operation—heavy on Adobe, Figma, and AI image/video tools (Midjourney, Runway, DALL-E)—with ChatGPT and Claude embedded as core workflow tools. Active hiring skews heavily toward VP and leadership roles (17 of 39 open positions), paired with accelerating velocity and a pain-point pattern around "scaling AI adoption"—suggesting the agency is racing to operationalize LLM and generative tools across teams while managing founder-driven growth.

Tech Stack 21 technologies

Core StackAdobe Creative Cloud Figma Adobe Premiere Pro Excel Google Sheets ChatGPT Claude Gemini Sprinklr Keynote Google Slides Cision Microsoft Office Google Drive Google Workspace Midjourney Runway DALL-E CapCut TikTok Instagram

What Day One Agency Is Building

Challenges

  • Cluttered media and social landscape
  • Expanding team for integrated client relationships
  • Scaling ai adoption
  • Ai adoption across the company
  • Capturing cultural moments
  • Managing account growth
  • Expanding creator marketing in luxury space
  • Identifying emerging creator trends
  • Developing influencer partnerships
  • Expanding thought leadership capabilities

Active Projects

  • Ai tool rollouts
  • Rfp and pitch responses
  • New business projects
  • Ai tool onboardings
  • Internal training sessions
  • Integrated earned communications strategies
  • Campaign ideation
  • Shaping rfps
  • Campaign concepts
  • Cutting-edge social influencer activations

Hiring Activity

Accelerating40 roles · 20 in 30d

Department

Marketing
23
Design
4
Brand
2
Content
2
Creative
2
Production
2
Technology
2
Communications
1

Seniority

VP
17
Junior
7
Senior
7
Director
5
Intern
3

Notable leadership hires: Brand VP, Brand Director, Associate Creative Director, Brand Lead, Director Thought Leadership

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About Day One Agency

Day One Agency is an independent creative communications firm founded in 2014 and based in New York. They work with mid-market and enterprise clients on campaign design, social strategy, influencer activations, and integrated earned communications. The team spans creative, design, production, and technology disciplines, with a current focus on expanding leadership capacity (particularly brand and thought leadership roles) and rolling out AI tools across departments. Their approach integrates offline and online strategy, with active work in emerging creator marketing and cultural moment capture.

HeadquartersNew York, New York
Company Size51–200 employees
Founded2014
Hiring MarketsUnited States

Frequently Asked Questions

What tech does Day One Agency use for creative work?

Adobe Creative Cloud (Photoshop, Premiere Pro), Figma for design, Midjourney and DALL-E for generative imagery, Runway for video, plus ChatGPT and Claude for workflow automation and ideation.

What is Day One Agency working on?

AI tool rollouts and onboardings, new business pitches and RFPs, integrated earned communications strategies, campaign ideation, social influencer activations, and internal training to scale AI adoption across the company.

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