Embedded systems engineering + short-form video production
江苏新纪元 operates across two distinct business lines: embedded systems and automotive-grade firmware (C/C++, NXP, STM32, AUTOSAR, CANoe) alongside short-form video production and creative services. The unusual stack shape—pairing microcontroller toolchains with social platforms (Weibo, Douyin, Xiaohongshu, Kuaishou) and video production infrastructure—suggests a company pivoting or splitting focus between hardware engineering and content creation, with minimal recent hiring despite 23 open roles.
Notable leadership hires: Film Director
江苏新纪元 is based in Nanjing, Jiangsu Province, China, with approximately 22 employees. The company maintains engineering capacity in embedded systems and automotive software (ISO 26262 compliance, AUTOSAR stacks), while running a parallel content production operation focused on short-form drama, documentaries, promotional video, and virtual reality modeling. Active projects span large conference event planning and brand marketing campaigns. Current hiring pressure centers on sales target attainment and market opportunity identification.
C/C++, NXP microcontrollers, STM32 platforms, Renesas chipsets, CANoe simulation, AUTOSAR architecture, and ISO 26262 functional safety standards—a stack consistent with automotive-grade firmware and embedded systems development.
Short-form drama production, micro-documentary production, computer vision algorithm research, virtual reality modeling, exhibition design, and large-scale brand marketing campaigns across social platforms.
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