Criteo Tech Stack

Commerce media platform connecting marketers and publishers for performance advertising

Advertising Services Paris 1,001–5,000 employees Public Company

Criteo operates a large-scale commerce media platform built on Hadoop, Vertica, and Spark—a data-first architecture suited to real-time bidding and audience segmentation. The company is actively adopting Google Privacy Sandbox and SAP AI while phasing out .NET, signaling adaptation to both regulatory shifts in ad tech and enterprise backend consolidation. Engineering hiring (66 open roles) outpaces sales (50) by a significant margin, reflecting a platform company scaling compute and ML capacity faster than go-to-market.

Tech Stack 166 technologies

Core StackHadoop Tableau Python SAP S/4HANA ABAP C++ Scala Apache Spark TypeScript JavaScript C# Angular Java Go Ruby Node.js .NET Kubernetes Linux Prometheus Grafana Vertica Git SQL .NET Framework NET Core Mesos Perl OpenFGA Kibana+115 more

AdoptingAngular SAP BTP SAP AI Lua Google Privacy Sandbox Copado Oracle Financial Consolidation and Close Oracle EPM Cloud+1 more

Replacing.NET

What Criteo Is Building

◆Challenges

Optimizing campaign performance
Optimizing sales processes
Maintaining data integrity across systems
Retaining existing business
Scalability and performance bottlenecks
Technical debt
Forecast process streamlining
Improving internal processes
Reducing delivery times
Scaling analysis tools across units

▲Active Projects

Campaign optimization
Tool automation for performance monitoring
Strategic action plans for revenue targets
Retail media creative design for on-site display banners
Forecast process streamlining
Audit process implementation
Ai workflow automation
Performance optimization
Measurement frameworks
Incrementality testing

Hiring Activity

Steady220 roles · 85 in 30d

Department

Engineering

Sales

Data

Finance

Marketing

Product

Design

Ops

Seniority

Senior

Mid

Intern

Lead

Manager

Junior

Director

Staff

Notable leadership hires: Dev Lead, Strategic Accounts Director, Team Lead, Developer Lead, Sales Director

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About Criteo

Criteo is a publicly traded commerce media company (NASDAQ: CRTO) headquartered in Paris with 1,001–5,000 employees. The platform connects thousands of marketers and media owners to deliver targeted advertising across product discovery and purchase moments, using behavioral data, recommendation engines, and CPC-based bidding. The company serves global retailers and brands, with hiring active across 17 countries spanning North America, Europe, Asia-Pacific, and the Middle East. Core infrastructure runs on Hadoop, Vertica, and Apache Spark; emerging projects focus on campaign optimization, incrementality measurement, and retail media creative design.

HeadquartersParis

Company Size1,001–5,000 employees

Hiring MarketsSpain, France, Japan, Germany, Romania, Cyprus, Netherlands, India

Frequently Asked Questions

What is Criteo's tech stack?

Criteo uses Hadoop, Vertica, Apache Spark, Tableau, Python, SQL, C++, Scala, Kubernetes, and Prometheus. It is adopting Google Privacy Sandbox, SAP AI, and Oracle EPM Cloud while replacing .NET.

Where does Criteo hire?

Criteo actively hires across 17 countries: France, Spain, Germany, Romania, Netherlands, United Kingdom, Luxembourg, United States, Canada, India, Japan, South Korea, China, United Arab Emirates, Cyprus, Australia, and Armenia.