Craft Worldwide Tech Stack

Global creative production agency scaling content at speed across brands and markets

Advertising Services New York, NY 1,001–5,000 employees Founded 1987 Public Company

Craft operates a distributed production network spanning 1,400+ creative professionals, serving multinational brands with localized, high-volume content. The tech stack—React, Node.js, MongoDB, AWS—supports internal tooling and workflow automation rather than a customer-facing platform. Active adoption of AWS Step Functions and SQS signals investment in asynchronous job processing and queue management, likely addressing their stated workflow and resource bottlenecks. Hiring velocity is accelerating, with design roles dominating (25 open positions) alongside operational hires, reflecting a production-scale-up phase.

Tech Stack 87 technologies

Core StackPHP Laravel React Node.js Express.js MongoDB JavaScript Google Analytics Adobe Premiere Pro After Effects Trello Smartsheet Next.js TypeScript Python AWS AWS Lambda CloudFront HTML CSS Google Tag Manager Microsoft Office PowerPoint Adobe After Effects Adobe Media Encoder Photoshop Excel API Gateway Amazon Cognito AWS CDK+54 more

AdoptingAmplify AWS Step Functions AWS SQS

What Craft Worldwide Is Building

◆Challenges

Cost savings
Optimizing time
Brand consistency across markets
Production efficiency
Workflow bottlenecks
Resource bottlenecks
Tight deadlines
Filling positions within metrics
Protect delivery integrity
Improving quality of deliverables

▲Active Projects

Brand campaigns
Automation implementation
Content factory evolution
Technical seo audit
Digital-first operations implementation
Small-pitch video and social media content production
Prompt library development
Ai-assisted workflow implementation
Ai-ready design system development
Pilot ai tool evaluation

Hiring Activity

Accelerating70 roles · 35 in 30d

Department

Design

Ops

Marketing

Engineering

Beauty

Data

Sales

Seniority

Mid

Senior

Junior

Director

Intern

Lead

Manager

Notable leadership hires: Art Director, Design Director, Motion Graphics Director, Head of Operations, Business Lead

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About Craft Worldwide

Craft Worldwide is a global creative production agency owned by Interpublic Group (NYSE:IPG) and part of McCann Worldgroup. Founded in 1987 and headquartered in New York, the company operates as a strategic partner for multinational brands requiring high-volume content creation, localization, and adaptation across languages, channels, and markets. Core services include digital and print production, translation, transcreation, post-production, and social media content. The organization manages a geographically distributed network of over 1,400 producers, designers, photographers, linguists, and technologists. Current initiatives focus on automation, AI-assisted workflows, and operational efficiency to handle tight deadlines and scale content production while maintaining brand consistency.

HeadquartersNew York, NY

Company Size1,001–5,000 employees

Founded1987

Hiring MarketsJapan, Spain, India, Colombia

Frequently Asked Questions

What tech stack does Craft Worldwide use?

Craft uses React, Node.js, Express.js, and Next.js for front-end and back-end services; MongoDB for data storage; Adobe Creative Suite (Premiere Pro, After Effects, Photoshop) for production; and AWS infrastructure (Lambda, API Gateway, CloudFront, Cognito, CDK). Currently adopting AWS Step Functions and SQS for workflow orchestration.

Where is Craft Worldwide headquartered?

Craft Worldwide is headquartered in New York, NY and is a subsidiary of The Interpublic Group of Companies (NYSE:IPG), part of McCann Worldgroup. The company was founded in 1987 and currently employs between 1,001 and 5,000 people globally.