Cove operates a furnished rental marketplace across four markets (Singapore, Indonesia, Japan, South Korea) with 5,500+ rooms, paired with a tech-enabled asset management offering for landlords. The hiring mix is operationally heavy—ops roles dominate at 12 headcount—while engineering sits at 5, reflecting a business still scaling physical inventory and occupancy optimization faster than product velocity. Active projects reveal dual focus: immediate pain (onboarding delays, utilities coordination) and longer-term leverage (AI workflow integration, high-fidelity 3D modeling of interiors), suggesting the platform is moving toward automation and data-driven space planning.
Cove rents fully furnished apartments and co-living rooms to professionals and students across Singapore, Indonesia, Japan, and South Korea, with contract terms ranging from days to years. The company generates revenue through two channels: consumer bookings (renters) and landlord partnerships (asset management and occupancy optimization). The tech stack spans Google Cloud (BigQuery, dbt), Salesforce for CRM, and HubSpot for marketing, anchored by operational tools (Xero for accounting, Revit for interior design visualization). Cove is privately held, founded in 2018, and headquartered in Singapore.
Core stack: Google Cloud (BigQuery, dbt), MongoDB, Salesforce, HubSpot, Slack, Xero. Design and visualization: Revit, Adobe Creative Suite. Analytics: Looker Studio, Google Analytics. Recently adopting DynamoDB for process automation.
Over 5,500 move-in-ready rooms and apartments across Singapore, Indonesia, Japan, and South Korea.
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