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[cognition] Tech Stack

Programmatic ad tech platform for Streaming TV buying and measurement

Advertising Services Ponte Vedra Beach, Florida 11–50 employees Founded 2021 Privately Held

Cognition is a turn-key ad tech platform for teams buying and measuring Streaming TV campaigns across multiple DSPs via a single interface. The tech stack—Google Marketing Platform, AWS, GCP, Java, Spring Boot, React, plus native integrations with DV360, CM360, and Ads Data Hub—reflects a data-forward architecture aimed at consolidating fragmented DSP workflows. Active projects center on ETL pipelines, cloud infrastructure, and SOC 2 compliance, while pain points cluster around data enrichment, supply efficiency, and revenue reconciliation; this pattern suggests the company is scaling operational maturity to support higher campaign volumes.

Tech Stack 25 technologies

Core StackAWS Java MySQL PostgreSQL MongoDB React Terraform CloudFormation Linux Node.js Redux Salesforce HubSpot Google Marketing Platform GCP Spring Boot Drata Google Workspace Windows macOS Magnite Microsoft Office Excel

What [cognition] Is Building

◆Challenges

Enhancing data capabilities
Performance and security optimization
Compliance monitoring
Soc 2 compliance readiness
Improving supply efficiency
Margin improvement
Increasing campaign volume
Solving complex technical challenges
Revenue trend analysis
Revenue discrepancy identification

▲Active Projects

Building etl pipelines to data warehouse
Integrating dv360, cm360, ads data hub into platform
Cloud architecture strategy development
Infrastructure as code implementation
Cloud environment auditing and optimization
Soc 2 compliance program
Cloud security for aws and gcp
Curating high-performing inventory deals
Operational execution of supply deals
Strategic supply-side strategy development

Hiring Activity

Decelerating9 roles · 2 in 30d

Department

Engineering

Finance

Marketing

Product

Sales

Security

Seniority

Mid

Senior

Junior

Lead

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About [cognition]

Cognition builds a no-code ad tech platform for agencies and media teams managing Streaming TV and OTT advertising. The product unifies buying, planning, measurement, and reporting across multiple DSPs (DV360, CM360) via a single login and invoice, eliminating the need for custom integrations or minimum commitments. A built-in data clean room enables first-party-data onboarding and omnichannel performance comparison. Founded in 2021 and headquartered in Ponte Vedra Beach, Florida, the company operates at 11–50 employees with engineering and product leadership focused on infrastructure, compliance, and supply-side strategy.

HeadquartersPonte Vedra Beach, Florida

Company Size11–50 employees

Founded2021

Hiring MarketsUnited States

Frequently Asked Questions

What tech stack does Cognition use?

Cognition's stack centers on Google Marketing Platform, AWS, GCP, Java, Spring Boot, React, and MySQL/PostgreSQL. The platform integrates Google's DV360, CM360, and Ads Data Hub, plus Magnite for supply-path transparency and Salesforce for CRM.

Is Cognition SOC 2 certified?

Cognition is actively building its SOC 2 compliance program and conducting cloud security audits for AWS and GCP. Compliance readiness appears to be a near-term priority for the platform.