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Clever Digital Marketing Tech Stack

Performance marketing agency specializing in home improvement company growth

Advertising Services Vaughan, Ontario 51–200 employees Founded 2019 Privately Held

Clever Digital operates a performance marketing practice built exclusively around home improvement companies, having consolidated their portfolio since early 2024 after generating over $200M in client revenue. Their tech footprint is tightly aligned to paid channels—Google Ads, Meta, TikTok, Bing, YouTube—with creative production capability (Adobe suite, Runway). The hiring mix skews heavily marketing (13 of 18 open roles), and active projects cluster around scaling PPC spend and campaign optimization, suggesting they're hitting capacity constraints on account management and media planning as budgets grow.

Tech Stack 12 technologies

Core StackGoogle Ads Adobe Premiere Pro After Effects Adobe Creative Cloud Bing Ads YouTube Ads Meta Instagram Runway TikTok Google Display Network YouTube

What Clever Digital Marketing Is Building

Challenges

  • Scaling high-tier client accounts
  • Optimizing underperforming campaigns
  • Scaling ppc department
  • Managing high-value ad budgets
  • Optimizing large-scale budgets
  • Managing large paid search budgets
  • Measurable growth delivery
  • Improving paid search performance
  • Scaling google campaigns profitably
  • Increasing conversion rates

Active Projects

  • A/b testing framework implementation
  • Client campaigns on paid social platforms
  • Scaling ppc department
  • Media planning for new accounts
  • Building recurring and ad hoc reports
  • Campaign setup and launch across google, bing, gdn, and youtube
  • Scaling google campaigns profitably
  • High-tier client campaigns
  • Building high-budget campaigns
  • Short-form ad creatives for paid social and display campaigns

Hiring Activity

Steady20 roles · 7 in 30d

Department

Marketing
13
Clientservices
2
Ops
1
Sales
1
Support
1

Seniority

Senior
7
Mid
5
Director
2
Manager
2
VP
2

Notable leadership hires: Account Director

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About Clever Digital Marketing

Clever Digital is a performance marketing agency focused on home improvement contractors and companies. Founded in 2019 and based in Vaughan, Ontario, the company shifted to exclusive focus on the home improvement vertical in early 2024, having previously worked across multiple industries. They operate across paid search (Google, Bing), social (Meta, Instagram, TikTok), and display channels, with in-house creative production using Adobe and Runway. The team of 51–200 is anchored by marketing and client services, with open positions primarily for account-level and strategic marketing roles in Canada and the United States.

HeadquartersVaughan, Ontario
Company Size51–200 employees
Founded2019
Hiring MarketsUnited States, Canada

Frequently Asked Questions

What marketing platforms does Clever Digital use?

Google Ads, Bing Ads, Meta, Instagram, TikTok, YouTube Ads, YouTube, and Google Display Network. Creative production uses Adobe Creative Cloud, Premiere Pro, After Effects, and Runway.

What does Clever Digital specialize in?

Lead generation and paid performance marketing exclusively for home improvement companies. Specialties include Facebook advertising, Google Ads, paid social media, and consulting. They generated over $200M in client revenue prior to their vertical focus in 2024.

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