CELSIUS Tech Stack

Premium energy drink brand scaling retail distribution and store execution

Food and Beverage Retail Boca Raton, Florida 501–1,000 employees Public Company

Celsius is a publicly traded beverage company executing a distribution-led growth strategy, with sales and marketing hiring outpacing all other functions 3:1 and active projects centered on store resets, SKU expansion, and on-premise venue placement. The tech stack is operationally mature (Oracle ERP, ADP payroll, Nielsen/Circana for market intelligence) but product-focused rather than engineering-driven — reflecting a brand and retail execution business, not a software or tech platform.

Tech Stack 40 technologies

Core StackAdobe Illustrator Power BI Tableau Oracle AutoCAD ADP Asana Smartsheet Monday.com InDesign Photoshop Outlook PowerPoint Excel Word Circana NielsenIQ Workiva Visio Microsoft Office ERP Google Workspace ADP Workforce Now Celigo Boomi SPS Commerce Ironclad Adobe After Effects Instagram Meta+10 more

What CELSIUS Is Building

◆Challenges

Expanding sku distribution
Inventory valuation inaccuracies
Shelf space management
Optimizing tax strategies
Mitigating tax risks
Ensuring compliance with global laws
Cross-functional alignment during product milestones
Growing sales in on-premise venues
Anti-counterfeiting
Improving internal controls

▲Active Projects

Store reset support
Brand strategy execution
360° marketing campaigns
Perfect store execution
Sku distribution expansion
New floor displays/signage
Scheduling demos
Celsius 'perfect store' execution
Expanding distribution footprint in on-premise venues
Ensure product distribution integrity

Hiring Activity

Accelerating160 roles · 85 in 30d

Department

Sales

Marketing

Finance

Legal

Design

Support

Communications

Data

Seniority

Manager

Junior

Senior

Mid

Director

Staff

Intern

Notable leadership hires: Art Director, Director National Accounts, Director Small Format, Accounting Director

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About CELSIUS

Celsius Holdings manufactures and distributes a zero-sugar energy drink positioned as a performance beverage for active lifestyle and fitness communities. The company operates a portfolio spanning ready-to-drink formats, powder-based products, and flavored variants sold through retail, foodservice, and direct channels. With 501–1,000 employees based in Boca Raton, Florida, the organization is structured around sales, marketing, and compliance functions — a profile consistent with a consumer packaged goods company managing national and international distribution, inventory management, and retail partnerships.

HeadquartersBoca Raton, Florida

Company Size501–1,000 employees

Hiring MarketsUnited States

Frequently Asked Questions

What is Celsius Holdings' main product?

Celsius is a zero-sugar energy drink marketed as a performance beverage for fitness enthusiasts. The brand offers multiple formats including ready-to-drink cans, powder-based on-the-go products, and a Fizz-Free variant.

Where is Celsius Holdings headquartered?

Celsius Holdings is headquartered in Boca Raton, Florida. The company is publicly traded and employs 501–1,000 people.