Performance nutrition brands across functional beverages and supplements
Nutrabolt operates a multi-brand portfolio in sports nutrition and functional beverages, with distribution spanning 125+ countries through retail chains, DTC, and online marketplaces. The hiring mix is heavily weighted toward marketing and sales roles (28 of 50 open positions), with particular focus on retail account management and brand execution—a pattern consistent with their stated pain points around in-store velocity, household penetration, and regional brand growth. Tech stack is lean and retail-operations–focused: Shopify for DTC, Repsly for field execution, Power BI for analytics, and standard Microsoft/Adobe tools.
Notable leadership hires: Director National Grocery, Sales Director, Brand Director
Nutrabolt is a performance nutrition company founded in 2002, operating four consumer brands: C4 (energy drink and pre-workout), XTEND (BCAA supplement), Cellucor (sports nutrition), and Bloom (wellness supplements and functional beverages). Products are sold through owned DTC platforms, Amazon, and major U.S. retailers including Walmart, Target, Walgreens, Kroger, and GNC. The company employs 201–500 people across marketing, sales, manufacturing, operations, and logistics functions, with active hiring concentrated in retail account management, promotional execution, and brand marketing roles. Core operational priorities center on driving velocity through key retail chains, expanding household penetration in growth regions, and managing regulatory compliance for dietary supplement products.
Nutrabolt distributes across 125+ countries via direct-to-consumer platforms, Amazon, major U.S. retailers (Walmart, Target, Walgreens, Kroger, GNC, The Vitamin Shoppe), and convenience chains (7-Eleven, Wawa).
Shopify for DTC, Repsly for field and retail execution, Power BI for analytics, OneStream for financial planning, SPSS for data analysis, and standard Microsoft Office and Adobe Creative Cloud.
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