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Buddyfit Tech Stack

Digital fitness platform with live classes and progress tracking

Technology, Information and Internet Genova, Italy 51–200 employees Privately Held

Buddyfit operates a live fitness streaming service with 1000+ monthly classes across 15+ disciplines. The hiring mix reveals a marketing-heavy org (10 of 12 active roles) focused on international expansion — particularly German and Spanish markets — while engineering and sales remain minimal. Pain points around scaling internationally and outdated engagement methods suggest the product is mature but the go-to-market motion is still being built.

Tech Stack 26 technologies

Core StackMeta Ads Google Ads Go Kotlin Node.js Java NestJS Elasticsearch MySQL PostgreSQL DynamoDB MongoDB Redis Terraform Docker Kubernetes AWS Excel Google Sheets TikTok Ads Gin Ktor Spring Boot Instagram TikTok YouTube

What Buddyfit Is Building

◆Challenges

Scaling abroad internationally
Outdated user engagement methods
Scaling digital campaigns
Reaching larger audience internationally
Reaching a bigger public
Modernizing legacy systems

▲Active Projects

German fitness blog content creation
Audience segmentation and targeting
Campaign performance analysis
Paid campaigns across social and digital channels
Paid campaign execution
Develop integrated campaigns
Create compelling content
German market campaign development
Develop new partnerships for spanish market
Negotiating and executing agreements with partners

Hiring Activity

Accelerating10 roles · 5 in 30d

Department

Marketing

10

Engineering

1

Sales

1

Seniority

Intern

6

Junior

5

Senior

1

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About Buddyfit

Buddyfit is a digital fitness platform offering on-demand and live-streamed classes with over 40 professional trainers. The service spans 15+ disciplines at multiple skill levels, includes progress tracking and member motivation features, and is positioned for users seeking flexible training schedules. Headquartered in Genova, Italy, the company is in active market expansion, with recent hiring and project work targeting German and Spanish markets. The tech stack combines mobile development (Kotlin, Java, Node.js) with cloud infrastructure (AWS, Kubernetes) and common streaming/backend patterns (Elasticsearch, Redis, Spring Boot).

HeadquartersGenova, Italy

Company Size51–200 employees

Hiring MarketsItaly

Frequently Asked Questions

What tech stack does Buddyfit use?

Buddyfit runs on AWS with Kubernetes and Docker for orchestration, Node.js and Java (Spring Boot, Ktor) for backend services, Kotlin for mobile, PostgreSQL and MongoDB for data, Redis for caching, and Elasticsearch for search.

Where is Buddyfit headquartered?

Buddyfit is headquartered in Genova, Italy and currently hiring only in Italy, though projects indicate active expansion into German and Spanish fitness markets.

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