Global supply chain and digital commerce platform for consumer brands
B&S connects suppliers, logistics partners, wholesalers, retailers, and consumers across beauty, liquors, personal care, food, health, and consumer electronics. The company is actively migrating workloads from on-premises Hyper-V to Azure and Kubernetes—a shift that reflects both infrastructure modernization and a push toward containerized, cloud-native operations. Concurrent hiring across data, engineering, and marketing signals investment in data-driven decision-making and digital capabilities to support e-commerce expansion.
B&S is a public company based in Dordrecht, Netherlands, operating as a technology-enabled supply chain and commerce intermediary in the fast-moving consumer goods sector. The business brings together premium consumer brands, logistics operators, and retail/wholesale partners across multiple geographies, offering sourcing, warehousing, distribution, digital commerce, and brand development services. The platform serves millions of consumers daily through direct channels and reseller networks. Current operational priorities include e-commerce optimization, dermo cosmetics and haircare portfolio expansion, supplier diversification, and cloud infrastructure modernization.
B&S relies on Microsoft 365, Azure, Azure Kubernetes Service, and AWS. Infrastructure automation runs on Terraform and Ansible. The company is migrating from Hyper-V to Azure-based container platforms.
Key priorities include building organization-wide data strategy, modernizing legacy on-premises infrastructure, avoiding stockouts, optimizing export and digital commerce channels, and expanding marketplace reach.
Other companies in the same industry, closest in size