MarTech consulting for data architecture and customer experience strategy
Block+Tackle is a MarTech consulting firm running deep on data infrastructure and customer experience design. The tech stack (AWS, Azure, Snowflake, BigQuery, SQL Server, PostgreSQL, Salesforce, Adobe, Databricks) reflects enterprise-scale data architecture work — not just marketing ops tooling. Active projects center on building scalable ETL pipelines, data integration across fragmented platforms (Salesforce, Adobe, CDPs), and identity resolution, suggesting they're solving messy real-world data challenges for mid-market and enterprise clients with complex marketing ecosystems.
Block+Tackle advises marketing and data teams at mid-market and enterprise companies on marketing operations, customer experience strategy, and marketing technology architecture. Founded in 2013 and based in Atlanta, the firm operates across four practice areas: Ecosystem Architecture, Marketing Sciences, Experience Operations, and Customer Strategy. The work spans experiment design, enterprise data architecture, customer journey mapping, channels measurement, and data integration across platforms like Salesforce, Adobe, and CDPs. Current hiring focuses on data and marketing roles, with teams spanning India.
Primary platforms: AWS, Azure, Snowflake, BigQuery, SQL Server, PostgreSQL, Salesforce, Adobe, and Databricks. The stack emphasizes multi-cloud data infrastructure and marketing cloud integration.
Data architecture design across AWS, Azure, Snowflake, and BigQuery; ETL pipeline development; data integration across Salesforce, Adobe, and CDPs; identity resolution frameworks; customer journey strategy; and channels performance measurement.
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