BE 180 - Media & Tecnologia Tech Stack

Out-of-home media hub connecting planning, execution, and measurement

Advertising Services São Paulo, SP 51–200 employees Founded 2013 Privately Held

BE 180 operates a media hub focused on out-of-home (OOH) advertising, connecting agencies, brands, and media outlets through planning, activation, and performance tracking. The tech stack—Looker, Power BI, Jira, Asana, Monday.com—reveals a company scaling internal operations and measurement infrastructure: three active projects center on OOH measurement standardization and process automation, while hiring (5 open roles, accelerating pace) is concentrated in marketing and ops rather than engineering, indicating the bottleneck is operational execution and reporting, not platform development.

Tech Stack 10 technologies

Core StackLooker Power BI Trello Asana Monday.com Jira Microsoft Project Excel Word Outlook

What BE 180 - Media & Tecnologia Is Building

◆Challenges

Improving ooh impact measurement
Standardizing media research
Inefficient media order processing
Optimizing internal processes
Monitoring process efficiency
Managing multiple projects

▲Active Projects

Ooh media research studies
Implementing new ooh measurement tools
Process automation improvement
Performance reporting system
Implementing new project management systems
Implementing agile methodologies
Campaign implementation for ambev

Hiring Activity

Accelerating5 roles · 3 in 30d

Department

Marketing

Ops

Seniority

Junior

Senior

Mid

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About BE 180 - Media & Tecnologia

BE 180 is a São Paulo–based media services company founded in 2013, operating as a hub that coordinates out-of-home campaigns across the urban advertising ecosystem. The company works with agencies, brands, and media operators to handle planning, media buying, activation, and performance measurement—spanning both online and offline touchpoints. Scale: 51–200 employees, headquartered in São Paulo. Current operational focus includes OOH measurement tool implementation, media research standardization, and process automation to reduce order processing friction and improve campaign reporting visibility.

HeadquartersSão Paulo, SP

Company Size51–200 employees

Founded2013

Hiring MarketsBrazil

Frequently Asked Questions

What tools does BE 180 use for project management and analytics?

BE 180 uses Looker and Power BI for analytics and reporting, combined with Jira, Asana, and Monday.com for project and task management. They also rely on Microsoft Project and Excel for planning workflows.

What is BE 180 currently working on?

Current projects include implementing new OOH measurement tools, standardizing media research practices, improving campaign performance reporting systems, automating order processing, and adopting agile methodologies. Recent work includes campaign implementation for a major client.