awk operates a national out-of-home advertising platform managing billboards, city-light posters, and advertising columns across Germany. The tech stack reveals a hybrid operational model: monitoring infrastructure (Telegraf, InfluxDB, Grafana) sits alongside legacy enterprise tools (SQL Server, Delphi, Ext JS), while active hiring spans sales, engineering, and ops — indicating concurrent efforts to scale location acquisition and automate internal processes.
Notable leadership hires: Technical Lead
awk is a public advertising company based in Koblenz that sells out-of-home media placements to national and regional advertisers. The core business involves managing physical advertising inventory (large-format displays, transit posters, street furniture) and offering campaign management and targeting across their network. Current priorities include expanding regional customer reach, acquiring new advertising locations, and digitalizing campaign and order workflows. The company operates across sales, engineering, operations, and logistics, with active product development on shop infrastructure and tool automation.
awk runs monitoring stacks (Telegraf, InfluxDB, Grafana) for real-time oversight, legacy enterprise systems (SQL Server, Delphi, Ext JS), and remote-management tools (TeamViewer, VNC, RDP). Creative workflows use Adobe Creative Cloud and Canva; campaign management sits on Broadsign.
Active projects include shop/e-commerce platform development, tool automation and implementation, national campaign management, digitalization of advertising workflows, acquisition of new location inventory, and market analysis to identify growth opportunities.
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