Automattic Tech Stack

WordPress ecosystem company operating WordPress.com, WooCommerce, Jetpack, and Tumblr

Software Development San Francisco 1,001–5,000 employees Founded 2005 Privately Held

Automattic operates a portfolio of web platforms anchored by WordPress.com, WooCommerce (ecommerce), and Jetpack (WordPress plugin suite), plus acquired properties like Tumblr and Day One. The stack is PHP-heavy with Gutenberg (block editor), MySQL/MariaDB backends, and payment integrations (Stripe, PayPal). Active projects span Gutenberg editor development, Stripe/PayPal integration improvements, and Tumblr platform work—indicating ongoing product investment across both WordPress hosting and commerce layers. Pain-point clustering around backend performance, merchant trust, and support volume suggests the company is managing scale challenges across a diverse user base while optimizing conversion and retention.

Tech Stack 26 technologies

Core StackWordPress PHP JavaScript Salesforce Gong Figma Stripe Zendesk MySQL MariaDB Slack WooCommerce Gutenberg Tumblr WordPress VIP ChiliPiper Linear PayPal Jetpack WP-CLI HTML CSS REST API HTTP DNS Memcached

What Automattic Is Building

◆Challenges

Evolving customer service needs
Backend performance bottlenecks
Cross-team dependency management
Identifying process and data gaps
Sustained pipeline growth
Reducing failures and friction
Improving merchant trust
Lowering support volume
Keeping platform fast and stable
Increasing partner revenue

▲Active Projects

Piloting onboarding calls
Release and launch operations
Tumblr microblogging platform
Gutenberg editor development
Operating cadence design
Brand presence at conferences and wordcamps
Proofs of concept and demo process
Performance observability dashboards
Rfp/rfi technical responses
Integration improvements with stripe and paypal

Hiring Activity

Steady35 roles · 10 in 30d

Department

Product

Sales

Engineering

Support

Marketing

Ops

Seniority

Senior

Mid

Manager

Lead

Company intelligence

Find more companies like Automattic by tech stack, pain points and active projects

Get started free

About Automattic

Automattic is a distributed company operating a portfolio of web platforms and services built on or around the WordPress ecosystem. The core business includes WordPress.com (hosted WordPress), WooCommerce (ecommerce plugin and platform), Jetpack (WordPress plugin suite), Tumblr (microblogging), and supporting tools like Simplenote and Crowdsignal. The company serves publishers, ecommerce merchants, and WordPress developers globally. With over 1,700 employees across 92 countries speaking 116 languages, Automattic operates as a remote-first organization. Revenue comes from subscription hosting, commerce transaction fees, and premium plugin sales.

HeadquartersSan Francisco

Company Size1,001–5,000 employees

Founded2005

Hiring MarketsUganda, Indonesia, Syria, Australia, United States, New Zealand

Frequently Asked Questions

What tech stack does Automattic use?

PHP, JavaScript, MySQL/MariaDB, Memcached, and REST APIs underpin the core platforms. Frontend uses Gutenberg (block editor) and standard web technologies (HTML, CSS). Operational tools include Salesforce, Slack, Linear, Figma, Zendesk, and payment processors Stripe and PayPal.

Where is Automattic headquartered and how distributed is the team?

Headquartered in San Francisco. The company is distributed across 92 countries with 1,730+ employees speaking 116 languages. Current hiring is active in Uganda, Indonesia, Syria, Australia, United States, and New Zealand.

What is Automattic currently working on?

Active projects include Gutenberg editor development, Tumblr platform operations, Stripe and PayPal integration improvements, performance observability dashboards, and onboarding call pilots. Sales and product teams are also focused on RFP/RFI technical responses and sustained pipeline growth.