Donna Tech Stack

Proactive AI assistant purpose-built for field sales operations

Software Development Ghent, Flemish Region 11–50 employees Founded 2024 Privately Held

Donna is an AI copilot for field sales teams, built on React Native and Node.js, integrated with HubSpot, Lemlist, and Apollo. The company is five months old with 11–50 employees split heavily toward engineering (5) and sales (3), suggesting a product-first motion paired with early revenue capture. Active projects span CRM hygiene, mobile app development, and MLOps infrastructure—indicating the team is simultaneously shipping core features while building scalability for rapid customer growth.

Tech Stack 12 technologies

Core StackReact Native TypeScript HubSpot Node.js AWS JSON Lemlist Apollo LinkedIn SQL

What Donna Is Building

◆Challenges

Scalable configuration for rapid growth
Improving customer onboarding
Accelerating growth by building pipeline
Scaling outreach with ai tools
Reducing churn risk
Enhancing rag systems
Scaling support
Improving support processes
Monitoring customer usage
Underserved field sales ai segment

▲Active Projects

Crm hygiene improvement
Build customer support experience end-to-end
Mlops suite development
Donna mobile app
Scalable configuration development
Proof of concept development
Go-to-market launches
Content engine
Donna champion community
Maintain help center documentation

Hiring Activity

Steady15 roles · 4 in 30d

Department

Engineering

Sales

Marketing

Support

Finance

Seniority

Mid

Senior

Junior

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About Donna

Donna builds an AI assistant purpose-built for field sales teams, automating meeting prep, task management, CRM updates, and follow-up workflows. The product captures sales interactions and surfaces hyper-personalized briefings to reduce administrative overhead. Founded in 2024 and based in Ghent, Belgium, the company operates across Belgium and the United States. The tech stack centers on HubSpot integration, outreach tools (Lemlist, Apollo), and a modern web/mobile foundation (React Native, Node.js, TypeScript). Current focus areas include CRM data quality, customer onboarding acceleration, and scaling the support experience as the customer base grows.

HeadquartersGhent, Flemish Region

Company Size11–50 employees

Founded2024

Hiring MarketsBelgium, United States

Frequently Asked Questions

What tech stack does Donna use?

React Native, Node.js, TypeScript, and AWS for the core platform. HubSpot, Lemlist, and Apollo for sales workflow integration. JSON and SQL for data handling.

What is Donna working on?

CRM hygiene, mobile app development, MLOps infrastructure, scalable configuration for rapid growth, and go-to-market launches. Parallel work on customer support experience and champion community programs.