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AMOUAGE Tech Stack

Luxury perfume house modernizing operations through data and supply-chain automation

Retail Luxury Goods and Jewelry Seeb, Muscat 201–500 employees Founded 1983 Privately Held

Amouage is a 40-year-old Omani perfume manufacturer shifting toward data-driven operations. The tech stack—Microsoft Fabric, Dynamics 365, Power BI, and PySpark—points to a mid-market cloud-native infrastructure build, with near-real-time data pipelines connecting supply chain and commerce data. Active hiring in data and design, combined with projects around demand forecasting and blockchain authentication, signals investment in both operational efficiency and product integrity amid counterfeiting pressure.

Tech Stack 13 technologies

Core StackAzure Data Factory PySpark Power BI Power Apps Power Automate Instagram Meta TikTok LinkedIn Microsoft Fabric SQL Microsoft Dynamics 365 Microsoft Purview

What AMOUAGE Is Building

◆Challenges

Low community engagement
Weak brand loyalty
Slow community growth
Reducing reporting lag
Replacing manual spreadsheet processes
Improving pipeline reliability
Fight counterfeiting
Modernize operations
Optimize decision-making

▲Active Projects

Global community strategy
Social media amplification
Offline community events
Near-real-time data pipelines connecting dynamics 365 supply chain and commerce data into microsoft fabric
Power bi direct lake dashboards for commercial and operations teams
Reusable power apps solutions replacing manual spreadsheet processes
Ai demand forecasting
Product authentication blockchain
Inventory optimization

Hiring Activity

Accelerating6 roles · 5 in 30d

Department

Data

2

Marketing

2

Design

1

Quality

1

Seniority

Junior

2

Mid

2

Director

1

Senior

1

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About AMOUAGE

Amouage produces high perfumery from Oman, operating at 201–500 employees across Oman and the United Arab Emirates. The business spans manufacturing, distribution, and direct-to-consumer channels supported by a growing digital backbone. Current operational priorities include supply-chain visibility (Dynamics 365 integration with Fabric), commercial analytics (Power BI dashboards), process automation (Power Apps replacing spreadsheets), and product authentication (blockchain). Social media campaigns and offline community events anchor brand engagement, though internal data suggests weak loyalty and slow growth in community size.

HeadquartersSeeb, Muscat

Company Size201–500 employees

Founded1983

Hiring MarketsOman, United Arab Emirates

Frequently Asked Questions

What is Amouage's tech stack?

Amouage uses Microsoft Fabric, Dynamics 365, Power BI, Power Apps, Power Automate, Azure Data Factory, PySpark, SQL, and Microsoft Purview. Social and marketing channels run on Instagram, Meta, TikTok, and LinkedIn.

What is Amouage working on technically?

Key projects include real-time data pipelines from Dynamics 365 into Microsoft Fabric, Power BI dashboards for commercial and operations teams, AI demand forecasting, blockchain-based product authentication, and Power Apps automation to replace manual processes.