echoloc

ADA Tech Stack

Data and AI services for e-commerce and enterprise digital transformation

Business Consulting and Services Singapore 1,001–5,000 employees Founded 2018 Privately Held

ADA operates a services-driven data and AI practice focused on e-commerce and enterprise clients across Southeast Asia and beyond. The company is actively adopting Treasure Data, Tealium, and Salesforce Data Cloud while maintaining depth in Snowflake, Databricks, and Salesforce — a stack shape that signals movement toward real-time CDP and identity resolution. The hiring mix (marketing and sales leading, engineering and data smaller) reflects a consulting services model where client delivery and account growth drive resource allocation.

Tech Stack 155 technologies

Core StackGoogle Analytics AWS Snowflake Databricks Power BI Tableau Shopify Google Ads AppsFlyer Salesforce Python Shopee TikTok Shop Shopee Ads Excel Google Sheets TikTok WhatsApp Business Treasure Data GCP SQL LinkedIn Culture Amp Qualtrics Microsoft Office Facebook Ads Manager DV360 Branch Word PowerPoint+121 more
AdoptingRAG Treasure Data Tealium Salesforce Data Cloud

What ADA Is Building

Challenges

  • Performance optimization
  • Optimizing product listings
  • Sales and revenue growth
  • Managing pricing and promotions
  • Operational gaps
  • Optimize cost-to-serve
  • Acquiring enterprise clients
  • On-time order fulfillment
  • Analyzing sales data
  • Maintaining sales pipeline hygiene

Active Projects

  • Expanding footprint in indonesia
  • Campaign set-up and promotion tools utilization
  • Revenue & market growth drive
  • Post-campaign analysis
  • Livestream quality & host management
  • Livestream performance analytics
  • Store operations on lazada and shopee
  • Strategic solution selling
  • Cybersecurity awareness campaigns
  • End-to-end data and analytics platform

Hiring Activity

Steady110 roles · 40 in 30d

Department

Marketing
27
Sales
25
Engineering
13
Data
11
Ops
9
HR
6
Design
5
Finance
4

Seniority

Senior
32
Mid
25
Junior
17
Intern
15
Manager
12
Lead
6
Director
3
VP
1

Notable leadership hires: Country Lead, Art Director, Key Account Director, Creative Lead, Client Director

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About ADA

ADA is a data and AI services company founded in 2018, headquartered in Singapore, with 1,001–5,000 employees across Southeast Asia, India, Bangladesh, South Korea, Japan, Philippines, and the United States. The company partners with global enterprises in retail, consumer goods, financial services, healthcare, and telecommunications to build data-driven and AI-powered digital experiences. Core service areas include identity resolution, commerce optimization, personalization, and data foundation architecture. Active projects span e-commerce logistics (Lazada, Shopee operations), livestream commerce analytics and management, campaign setup and performance measurement, and enterprise data platform buildouts. The team operates across consulting delivery, strategic account management, and internal capability building.

HeadquartersSingapore
Company Size1,001–5,000 employees
Founded2018
Hiring MarketsMalaysia, Vietnam, Japan, Philippines, Indonesia, Thailand, Bangladesh, India

Frequently Asked Questions

What is ADA's tech stack?

ADA uses Snowflake, Databricks, Treasure Data, GCP, and AWS for data infrastructure; Salesforce, Salesforce Data Cloud, and Tealium for CDP and marketing; Tableau and Power BI for analytics; and Google Analytics, AppsFlyer, and Branch for marketing measurement.

What is ADA working on?

Current projects include expanding footprint in Indonesia, livestream commerce analytics and host management, store operations on Lazada and Shopee, campaign setup and promotion tools, post-campaign analysis, strategic solution selling, revenue growth initiatives, and an end-to-end data and analytics platform.

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