3 Corações S/A Tech Stack

Brazilian food and beverage manufacturer scaling sales and operations nationally

Food and Beverage Services Eusébio, Ceará 5,001–10,000 employees Founded 1959 Privately Held

3 Corações is a 65-year-old Brazilian food manufacturer with 5,001–10,000 employees, dominant in roasted coffee and cappuccino, and a growing presence in plant-based and ready-to-drink categories. The hiring profile is heavily sales-weighted (81 of 208 roles), with acute focus on recruitment process improvement and sales coverage expansion — pain points that recur across the active project list (go-to-market planning, market studies, trade marketing). The tech stack is traditional (SAP ERP, Qlik/Power BI for analytics, VTEX for e-commerce, Greenhouse for recruitment), with no emerging tool adoption visible, suggesting a scaled operations business optimizing existing infrastructure rather than pursuing digital transformation.

Tech Stack 36 technologies

Core StackGreenhouse SAP Power BI SAP S/4HANA ABAP SQL Server JavaScript C# WMS Excel Word PowerPoint LinkedIn LinkedIn Recruiter Google Google Workspace Qlik Sense Looker Studio Google Sheets WhatsApp VTEX BPMN Google Slides SAP Gateway SAP Fiori SAPUI5 Qlik HTML CSS Google Docs+6 more

What 3 Corações S/A Is Building

◆Challenges

Reducing customer delinquency
Improving service chain
Improving recruitment process
Ensuring healthy coverage and volume
Inadequate sales coverage
Inventory reporting gaps
Delinquent customer follow-up
Manage delinquent customers
Increasing sales coverage
Reducing turnover

▲Active Projects

Employer brand strengthening through career fairs
Event activation campaigns
New product line introduction
Career fair participation
Analyzing performance data for category growth
Improving recruitment process tools
Go-to-market plan for new markets
Market studies for high potential demand regions
Negotiation cycles for pricing and contracts
Trade marketing plan for food service

Hiring Activity

Accelerating210 roles · 110 in 30d

Department

Sales

81

Ops

35

Engineering

18

Logistics

18

Marketing

14

HR

10

Support

8

Manufacturing

6

Seniority

Junior

108

Mid

39

Intern

30

Manager

17

Senior

9

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About 3 Corações S/A

3 Corações manufactures and distributes a diversified portfolio of coffee (roasted and soluble), cappuccino, plant-based beverages, chocolate, and ready-to-drink products. Founded in 1959 in Rio Grande do Norte, the company operates from headquarters in Eusébio, Ceará, and holds national leadership positions in roasted-ground coffee and cappuccino categories. In 2013, the company introduced TRES®, a multi-drink vending machine system offering 30+ beverage capsule flavors; in 2020, a joint venture expanded the portfolio into plant-based products. The organization spans manufacturing, logistics, sales, marketing, and support teams, with primary market focus in Brazil. Current operational priorities include reducing customer delinquency, expanding sales coverage in under-penetrated regions, and strengthening recruitment infrastructure.

HeadquartersEusébio, Ceará

Company Size5,001–10,000 employees

Founded1959

Hiring MarketsBrazil

Frequently Asked Questions

What tech stack does 3 Corações use?

SAP (S/4HANA, Gateway, ABAP, Fiori), Qlik Sense, Power BI, Looker Studio for analytics, VTEX for e-commerce, Greenhouse for recruitment, and standard Google Workspace and Microsoft Office tools.

What markets is 3 Corações expanding into?

Active projects include go-to-market planning and market studies targeting high-potential demand regions, with trade marketing plans focused on food-service channels; all hiring and market activity is Brazil-based.