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Windhager Home & Garden Tech Stack

European home and garden supplier with direct-to-consumer ecommerce

Wholesale Thalgau, Salzburg 201–500 employees Founded 1983 Public Company

Windhager operates a multi-channel home and garden business across Austria and Germany, anchored by Shopify and Shopware storefronts and a Pimcore product information system. The hiring mix is logistics-heavy (5 open roles) paired with scaled marketing and ops teams, reflecting a wholesale-to-DTC pivot: active projects span PIM optimization, conversion rate tuning, and data-driven marketing scaling, while compliance and warehouse efficiency dominate the pain-point list.

Tech Stack 11 technologies

Core StackShopify Google Analytics Microsoft Office Excel Pimcore Shopware WooCommerce HTML CSS Google Tag Manager Google Search Console

What Windhager Home & Garden Is Building

Challenges

  • Ensuring ce compliance
  • Maintaining iso 9001 compliance
  • Improving purchasing prices
  • Efficient procurement
  • Ensuring quality standards
  • Efficiency improvement in warehousing
  • Efficiency improvement in transport
  • Scaling data-driven marketing organization
  • Content automation

Active Projects

  • End-to-end procurement projects
  • Trend scouting at trade shows
  • Implementation of new logistics systems
  • Product launches
  • Creative content development
  • Pim platform optimization
  • Usability and conversion optimization
  • Seo basics implementation
  • Landing page creation and campaign setups
  • Scaling innovative marketing tools

Hiring Activity

Decelerating15 roles · 3 in 30d

Department

Logistics
5
Marketing
3
Ops
2
Sales
2
Engineering
1

Seniority

Mid
5
Junior
3
Senior
3
Intern
1
Lead
1

Notable leadership hires: Marketing Lead

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About Windhager Home & Garden

Windhager manufactures and distributes home and garden products—including sun protection, insect control, and pest management solutions—across Austria and Germany. Founded in 1983, the company operates as a public entity with 201–500 employees based in Thalgau, Salzburg. The business runs parallel sales channels: wholesale distribution and direct-to-consumer ecommerce via Shopify and Shopware. Current operational focus centers on supply-chain modernization (new logistics systems, procurement efficiency, transport optimization) and digital marketing maturation (content automation, SEO, conversion rate work).

HeadquartersThalgau, Salzburg
Company Size201–500 employees
Founded1983
Hiring MarketsGermany, Austria

Frequently Asked Questions

What ecommerce platforms does Windhager use?

Shopify and Shopware, supported by Pimcore for product data management. Google Analytics and Google Tag Manager handle conversion tracking and campaign attribution.

What are Windhager's main operational priorities?

Supply-chain efficiency (warehouse optimization, transport cost reduction, new logistics systems), regulatory compliance (CE and ISO 9001 certification), and scaling marketing organization capabilities through data-driven approaches and content automation.

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