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Knivesandtools Tech Stack

European e-commerce retailer for premium knives, kitchen gear, and outdoor equipment

Retail Apeldoorn, Gelderland 51–200 employees Founded 1999 Privately Held

Knivesandtools operates a multi-country e-commerce platform (13 European markets) built on .NET and NetSuite, with AWS and Azure microservices handling order processing and integrations. The hiring mix—heavy in marketing and logistics, sparse in engineering—reflects a growth stage where product-market fit exists but operational scaling (inventory, fulfillment, channel activation) is the constraint. Active projects on event-driven architecture and marketplace integration signal an effort to move beyond single-channel retail into distributed, automated order flows.

Tech Stack 23 technologies

Core StackAdobe Premiere Pro After Effects C# .NET AWS Azure Functions Terraform SQL Server JavaScript NetSuite AWS Lambda Google Ads Meta Ads Photoshop YouTube Instagram TikTok SuiteScript AWS SQS Microsoft Advertising

What Knivesandtools Is Building

Challenges

  • Expanding product range
  • Activating products on marketplaces
  • Reducing dependence on current brands
  • High volume order fulfillment
  • Inventory management
  • Shipping logistics
  • High translation volume
  • Scaling order processing
  • Integrating multiple sales channels
  • Maintaining performance reliability

Active Projects

  • Knivesandtools experience center
  • New product lines completion
  • Knife brand expansion
  • Market activation
  • Product video production
  • Social media video content
  • International brand monitoring
  • Italian seo and sea marketing
  • Event-driven microservices architecture
  • Event-driven integrations within aws and azure functions

Hiring Activity

Accelerating15 roles · 10 in 30d

Department

Marketing
4
Logistics
2
Product
2
Sales
2
Engineering
1
HR
1
Operations
1
Support
1

Seniority

Junior
7
Mid
4
Intern
1
Manager
1
Senior
1
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About Knivesandtools

Founded in 1999, Knivesandtools curates and sells premium cutlery, kitchen knives, outdoor gear, and EDC (everyday carry) equipment across 13 European webshops. The company employs 110+ staff and combines direct e-commerce with an Experience Center in Apeldoorn, Netherlands. Revenue model is transactional (selling A-brands and proprietary labels) paired with content—product videos, brand storytelling, and educational resources designed to convert browsers into loyal community members. Operating challenges center on high-volume order fulfillment, multi-channel marketplace activation, and managing inventory and shipping complexity across borders.

HeadquartersApeldoorn, Gelderland
Company Size51–200 employees
Founded1999
Hiring MarketsNetherlands

Frequently Asked Questions

What tech stack does Knivesandtools use?

Core platform: .NET, C#, JavaScript, NetSuite ERP. Cloud: AWS (SQS, Lambda) and Azure Functions for serverless workloads. Infrastructure: Terraform. Database: SQL Server. Marketing: Google Ads, Microsoft Advertising, Meta Ads, plus YouTube, Instagram, TikTok for content.

What is Knivesandtools working on?

Expansion of product lines and knife brand portfolio; marketplace activation and multi-channel integration; event-driven microservices architecture on AWS/Azure; product video and social media content production; international SEO and paid search campaigns.

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