Sports optics manufacturer of rifle scopes, binoculars, and rangefinders
Vortex Optics manufactures a full line of sports optics products—rifle scopes, binoculars, spotting scopes, and rangefinders—and operates on a mid-market tech stack anchored in SAP S/4HANA Cloud and Adobe Commerce. Active hiring spans operations, product, and engineering roles, with current project focus on NPD process documentation, Adobe Commerce theme development, and system implementations—signals of modernizing both internal workflows and customer-facing commerce surfaces.
Vortex Optics is a privately held sports optics manufacturer headquartered in Barneveld, Wisconsin, with a 201–500-person team. The company designs and produces rifle scopes, prism scopes, binoculars, spotting scopes, rangefinders, and optical accessories for hunters, sport shooters, and outdoor enthusiasts. Distribution runs through both direct retail channels and a network of retailers. The operating stack centers on SAP S/4HANA Cloud for enterprise resource planning and Adobe Commerce for e-commerce—enterprise infrastructure typical of mid-market manufacturers with complex supply chains and multi-channel sales.
Vortex Optics runs SAP S/4HANA Cloud for ERP, Adobe Commerce for e-commerce, NGINX for web servers, AWS for cloud infrastructure, and a front-end stack including JavaScript, jQuery, HTML, and CSS. Data and analytics use SQL with Excel.
Active projects include NPD (new product development) process documentation, Adobe Commerce frontend theme development, system implementations, workflow mapping, reporting tools, and third-party platform integrations—reflecting both internal operational modernization and customer-facing e-commerce enhancement.
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