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VESTE S/A Tech Stack

Brazilian fashion holding with five brands and omnichannel retail presence

Retail Apparel and Fashion São Paulo, SP 1,001–5,000 employees Founded 1982 Public Company

VESTE operates a diversified fashion group spanning five lifestyle brands, ~175 physical stores, and a growing digital footprint across Brazil. The tech stack is heavily weighted toward ad-platform integrations (Google, Meta, TikTok, Criteo) and analytics tools (GA4, Power BI, Looker), with active work on A/B testing and media spend optimization—suggesting the org is scaling performance marketing to drive traffic across channels while managing ROAS and budget allocation.

Tech Stack 10 technologies

Core StackGoogle Ads Meta Ads Power BI Microsoft Office TikTok Ads Criteo Google Analytics 4 Google Tag Manager Google Data Studio Looker Studio

What VESTE S/A Is Building

◆Challenges

Meeting sales targets
Maximizing roi and roas
Budget allocation for media spend

▲Active Projects

A/b testing for creatives and bidding strategies
Performance reporting
Implementing media digital innovations

Hiring Activity

Accelerating5 roles · 3 in 30d

Department

Sales

3

Design

1

Marketing

1

Seniority

Mid

3

Junior

2

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About VESTE S/A

VESTE is a public Brazilian fashion company founded in 1982, operating five premium apparel brands (Le Lis, Bo.Bô, John John, Dudalina, Individual) alongside two manufacturing facilities and two logistics centers. The group reaches customers through approximately 175 direct stores, over 1,000 multi-brand retail partners nationwide, and digital channels. Headquarters and corporate functions are based in São Paulo. The company employs 1,001–5,000 people across product, retail operations, and marketing functions.

HeadquartersSão Paulo, SP

Company Size1,001–5,000 employees

Founded1982

Hiring MarketsBrazil

Frequently Asked Questions

What is VESTE's business model?

VESTE operates a vertically integrated fashion group with five brands, two in-house manufacturing facilities, and omnichannel distribution: ~175 proprietary stores, 1,000+ multi-brand retail partners, and e-commerce.

What tech does VESTE use for marketing?

VESTE's stack centers on ad platforms (Google, Meta, TikTok, Criteo), analytics (Google Analytics 4, Power BI, Looker Studio), and campaign management tools (Google Tag Manager, Data Studio) for media spend optimization.